Bianca Guimaraes


Bianca Guimaraes
VP, Creative Director
BBDO New York


Bianca Guimaraes is a VP, Creative Director at BBDO New York with over ten years of experience pushing the creative envelope in the advertising industry.

Bianca has been named as one of Business Insider’s ‘30 Most Creative People in Advertising Under 30’ in 2012, 2014, 2015 and 2016. Shots magazine selected her for their inaugural list of “Rising Stars;” Adweek included her among its “Creative 100;” The Drum named her to their “50 Under 30” list; She Says and The Voice of a Woman awarded her as The VOWWS Best Creative Director and the One Show and the 3% Conference named her as one of their Next Creative Leaders. Her work has been nominated for an Emmy and recognized at shows including Cannes, One Show, Clio, LIA, D&AD, ADC, Webbys, Effies, among others. And it has been featured in the New York Times, LA Times, Business Insider, Washington Post, ABC News, Contagious, Mashable, Gizmodo, CBS, CNN, Fox, and BuzzFeed. But her influence spans beyond the work she creates. Guimaraes has been a teacher at Miami Ad School and a portfolio reviewer at career conferences for FIT, Pratt, MAIP and the 3% Conference.

She has also mentored college students from The One Club’s annual Creative Bootcamp. Bianca further helps to inspire our industry by speaking at a number of industry events, from a recent panel at The One Snow’s annual “How to Get a Job” event, to Google Beach at Cannes, to a She Runs It career conference workshop. She served as a juror for the AICP, New York Festivals, The Webbys, Lisbon International Advertising Festival, FWA, Kinsale Shark, AdFed and others. Ultimately, she hopes her achievements can encourage more young women to consider advertising as their profession, and inspire women in the business to see a future in it.

Gerety Awards

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