Jury

Hortensia Nastase
VP Creative Services
MullenLowe
Romania
VP Creative Services
MullenLowe
Romania
Hortensia Nastase is Managing Director Golin, continental Europe, covering the American network’s offices across the region and Vice-President Creative Services Lowe Group in Romania.
She has robust expertise in integrated communications, spanning PR, advertising, digital and experiential across B2C, B2B and B2B2C, across FMCG, retail, automotive, home appliances, tech, banking and financial services. Hortensia is a great believer in data-driven creativity and in solution-oriented communication, centered on innovation.
Hortensia is actively involved in educational volunteering activities, such as WU Executive Academy’s International Advisory Board, where she acts as Board Member, or the CityU of Seattle MBA in Romania, where she lectured the marketing classes. She has also assured pro bono work for industry-related organizations such as IAA - International Advertising Association, where she was elected Member of the Board of Directors.
A keen promoter of creativity, Hortensia has been a jury member of competitions such as ADC*Ro, Baltic Communication Awards, EFFIE Romania, EMEA Sabre Awards, Eurobest - The European Festival of Creativity, Kyiv International Advertising Festival, Latvian Art Directors’ Club Festival, Romanian PR Award.
With a Bachelor’s degree in Foreign Languages from the University of Bucharest, Hortensia also holds an Executive MBA from WU Executive Academy, Vienna University of Economics & Business, and is a graduate of Carlson School of Management, University of Minnesota and of the Chartered Institute of Public Relations, London.