Jury

Karen Rodríguez Real, the mastermind of #quebuenaslastengo social brand (“what good boobs I have”), a brand that empowers women to love their boobs. She has used the power of creativity to impact positive female social change, the brand has been featured in local media, exposed in different creativity events, it has an award in a Colombian advertising festival –El Dorado- but up to now the most important thing is that more than a million of women have been impacted for good, they all talk about Tetas (boobs). Always evolved and challenged herself, entrepreneur, creative director, strategist, educator, writer and speaker, running a project all by herself and still working in companies making the most, it makes her a strong leader. One of the 12 most promising creative female leaders in Latin America, being part of See it be It Colombia in 2017 at El dorado Advertising Festival. In her 15 years of professional career, Karen has worked as a Creative Director, planner, university lecture, entrepreneur and she had the role to work as a Brand Director for Dr.Martens Colombia, responsible for adapting and implementing the global strategy to the Colombia market. Karen has reached achievements as diverse as her ambitions and interests. As a female leader making decisions and influencing the change of tomorrow, she strongly believes that if women work together, believe in themselves, and inspire each other, could do anything.