Jury

Lauren Ogúndèkó
Chief Digital Officer
Initiative
United Kingdom
Chief Digital Officer
Initiative
United Kingdom
Lauren has over 17 years of digital experience focused on developing digital strategy for brands across advertising, media and marketing; wrapped up by strong broad expertise in data, analytics and technology.
Lauren has worked with 100+ brands across a variety of industries including O2, NatWest, Volkswagen Group, Sainsbury’s and De Beers, in strategic planning, activation and innovation in the digital vertical.
Lauren regularly contributes thought-leadership opinions in the digital media industry, with a passion for creating cultural velocity through digital transformation, emerging technology and the application of ML/AI.
Lauren is also passionate about diversity, equality and equity. As a previous co-chair of past and current agencies multicultural advisory board, Lauren is focused on improving diversity and inclusion across the industry. Lauren is a regular speaker on panels focused on driving change in the advertising industry.