Perla Castelán
Perla Castelán
Founder CEO & Creative Director
Conektica Agencia Creativa
Designer, publicist, creative, plastic artist and entrepreneur. Graduated in Graphic Design from Ibero Puebla. Founder and CEO of Conektica Agencia Creativa. Former Board Member of ADD Suma de Empresas Creativas. She has participated as a brand consultant in the Business Advisory Group for entrepreneurs and for the Innovarte business group. Branding and positioning strategies specialist. Among the awards won by category of branding are an honourable mention award in a! design, also in Diseña Mexico 2020 and a mention in Wina Awards 2021. She has recently participated as a jury in the Effie Awards and Effie College 2021. Member affiliated with Circulo Creativo, AVE alliance for the strategic value of brands and IAB Mexico.