Jury

Siddhi Yadav Machado is the Executive Creative Director – Art at McCann Worldgroup, Mumbai. Her keen eye for good design and art direction is her strength. Her accolades include Adfest, London International Awards, FAB, an In-Book entry at D&AD, among others. She makes women and homes feel beautiful as she leads brands like L'Orèal Paris, Maybelline New York, Coca-Cola, World Gold Council, Asian Paints Royale Play, Wacoal, Pears and Western Union. She parted waters on her stints as an Art Director in McCann Paris. And what does Siddhi do in her free time? She parts sand, to turn it into art. She moonlights as a performing Sand Artist after a hard day's work. Her love for tiny details without losing the greater picture takes her art to work and play.