Jury

Uma Rudd Chia is the Executive Creative Director and Co-founder of KVUR, a boutique advertising agency specialising in beauty, fashion and innovation brands. She is a highly awarded creative having won multiple D&ADs and One Show awards, Cannes Lions, Spikes Asia, New York Fest and others. Uma is also a sought-after global keynote speaker specialising on the topics of technology, innovation, Ai, Web 3, women empowerment and creativity. She has spoken at over 19 countries to over 500,000 people over the past years at events organised by Forrester Global, Facebook, Google, She Loves Data, Pause Fest and South by Southwest. Uma is the founder of The Female Idea, a platform she uses to advocate, mentor and champion female creative leaders. The wife of one husband and the mother of two inquisitive 12 and 14 year old kids and two feisty fur babies, Uma has sung in two acapella albums, created her own award-winning phonics programme - Reading PANTSTM and has authored three best selling books. Her Kindle Best Seller, 10 Things Brands Could Do To Survive a Crisis, was described by marketers and the Straits Times Singapore as “the toolkit for brands to take positive action to survive Covid-19”. Uma will be launching a book with Penguin Random House in Jan 2023, entitled The Spotted Zebra: Turning Things That Make Us Stick Out Into Things That Help Us Stand Out. This year she was also the Co-dean of Spikes Academy - Asia’s most prestigious award show. Uma loves physics, discussions on aliens and wakes up dreaming of walking on Mars.