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COMMUNICATION CUT 2024

Berlin-braucht-Erziehung-Berlin-needs-education-Kinderg-rten-City-Eigenbetrieb-von-Berlin

Shortlist

INTEGRATED

Berlin braucht Erziehung. (Berlin needs education)

Kindergärten City, Eigenbetrieb von Berlin

kindergarten

GUD.berlin GmbH

Entrant Co: GUD.berlin GmbH

Germany

COMMUNICATION CUT 2024

EDEKA-Merry-Easter-EDEKA-Stiftung-Co-KG

Shortlist

INTEGRATED

EDEKA "Merry Easter"

EDEKA Stiftung & Co. KG

Retail

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Green-Impact-Investing-The-Generation-Forest

Shortlist

INTEGRATED

Green Impact Investing

The Generation Forest

Rainforest reforestation through a cooperative investment product

Überground GmbH

Entrant Co: The Generation Forest

Germany

COMMUNICATION CUT 2024

Grimace-s-Birthday-McDonald-s

Shortlist

INTEGRATED

Grimace's Birthday

McDonald's

Product

Wieden+Kennedy

Entrant Co: Wieden+Kennedy

United States

COMMUNICATION CUT 2024

Icons-of-You-Schwarzkopf

Shortlist

INTEGRATED

Icons of You

Schwarzkopf

Fast Moving Consumer Goods

HeimatTBWA\ Germany

Entrant Co: HeimatTBWA\ Germany

Germany

COMMUNICATION CUT 2024

Let-Nature-Do-the-Job-HORNBACH

Shortlist

INTEGRATED

Let Nature Do the Job

HORNBACH

HORNBACH

HeimatTBWA\ Germany

Entrant Co: HeimatTBWA\ Germany

Germany

COMMUNICATION CUT 2024

MY-JAPAN-RAILWAY-JR-GROUP

Shortlist

INTEGRATED

MY JAPAN RAILWAY

JR GROUP 

Japan Railway 150th Anniversary

DENTSU INC.

Entrant Co: DENTSU INC.

Japan

COMMUNICATION CUT 2024

Phone2Gold-Orange

Shortlist

INTEGRATED

Phone2Gold

Orange

Phone2Gold

Havas Play

Entrant Co: Havas Play

France

COMMUNICATION CUT 2024

Sephora-Illumination-Sephora-Canada

Shortlist

INTEGRATED

Sephora Illumination

Sephora Canada

Fashion and Beauty

Zulu Alpha Kilo

Entrant Co: Zulu Alpha Kilo

Canada

COMMUNICATION CUT 2024

The-Most-Illegal-Beer-Muschicraft-Beer-Company

Shortlist

INTEGRATED

The Most Illegal Beer

Muschicraft Beer Company

Alcoholic Beverage

HeimatTBWA\ Germany

Entrant Co: HeimatTBWA\ Germany

Germany

COMMUNICATION CUT 2024

A-Holiday-To-Remember-Chevrolet

Shortlist

TV/CINEMA

SINGLE

A Holiday To Remember

Chevrolet

Automotive

Commonwealth//McCann

Entrant Co: Commonwealth//McCann

United States

COMMUNICATION CUT 2024

Beyond-The-Sea-KFC

Shortlist

TV/CINEMA

SINGLE

Beyond The Sea

KFC

Food

Ogilvy South Africa

Entrant Co: 0307 Films

South Africa

COMMUNICATION CUT 2024

Dry-Cleaning-Volkswagen-Touareg

Shortlist

TV/CINEMA

SINGLE

Dry Cleaning

Volkswagen Touareg

Automotive

DDB Group Germany

Entrant Co: DDB Group Germany

Germany

COMMUNICATION CUT 2024

Imagine-Child-Poverty-Action-Group

Shortlist

TV/CINEMA

SINGLE

Imagine

Child Poverty Action Group

Child Poverty Action Group

Creature London

Entrant Co: Creature London

United Kingdom

COMMUNICATION CUT 2024

Late-Memorial-Sloan-Kettering-Cancer-Center

Shortlist

TV/CINEMA

SINGLE

Late

Memorial Sloan Kettering Cancer Center

Memorial Sloan Kettering Cancer Center

alma DDB

Entrant Co: alma DDB

United States

COMMUNICATION CUT 2024

More-Light-Deutsche-Telekom

Shortlist

TV/CINEMA

SINGLE

More Light

Deutsche Telekom

Deutsche Telekom

Saatchi & Saatchi Germany

Entrant Co: Saatchi & Saatchi Germany

Germany

COMMUNICATION CUT 2024

Respect-RSPCA

Shortlist

TV/CINEMA

SINGLE

Respect

RSPCA

RSPCA

AMVBBDO

Entrant Co: AMVBBDO

United Kingdom

COMMUNICATION CUT 2024

Proudly-Second-Best-Cot-Highchair-Step-Stool-IKEA

Shortlist

TV/CINEMA

CAMPAIGN

Proudly Second Best: Cot, Highchair, Step Stool

IKEA

IKEA

INGO Hamburg / DAVID Madrid

Entrant Co: INGO Hamburg / DAVID Madrid

Germany

COMMUNICATION CUT 2024

The-100th-edition-Frankfurter-Allgemeine-Zeitung

Shortlist

PRINT

SINGLE

The 100th edition

Frankfurter Allgemeine Zeitung

Frankfurter Allgemeine Zeitung

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

COMMUNICATION CUT 2024

The-Cropped-Car-Automotive

Shortlist

PRINT

SINGLE

The Cropped Car

Automotive

Automotive

DDB Group Italy

Entrant Co: DDB Group Italy

Italy

COMMUNICATION CUT 2024

At-second-glance-German-Depression-Aid-Foundation

Shortlist

PRINT

CAMPAIGN

"At second glance."

German Depression Aid Foundation

German Depression Aid Foundation

Grabarz & Partner

Entrant Co: Grabarz & Partner

Germany

COMMUNICATION CUT 2024

Fashion-Cramps-Buscopan-Sanofi

Shortlist

PRINT

CAMPAIGN

Fashion Cramps

Buscopan. Sanofi

Buscopan

MRM Spain

Entrant Co: MRM Spain

Spain

COMMUNICATION CUT 2024

Happy-Ramadan-McDonald-s

Shortlist

PRINT

CAMPAIGN

Happy Ramadan

McDonald’s

McDonald’s

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

COMMUNICATION CUT 2024

Nurses-Mus-e-de-la-Grande-Guerre

Shortlist

PRINT

CAMPAIGN

Nurses

Musée de la Grande Guerre

Musée de la Grande Guerre

DDB Paris

Entrant Co: DDB Paris

France

COMMUNICATION CUT 2024

P-illow-tics-Sleezone

Shortlist

PRINT

CAMPAIGN

P(illow)tics

Sleezone

Sleepzone Temput Pillows

Adpro Communications

Entrant Co: Adpro Communications

Jordan

COMMUNICATION CUT 2024

Rum-Better-With-Pepsi-Pepsi

Shortlist

PRINT

CAMPAIGN

Rum Better With Pepsi

Pepsi

Pepsi

alma DDB

Entrant Co: alma DDB

United States

COMMUNICATION CUT 2024

The-Hidden-Story-Association-l-Enfant-Bleu

Shortlist

PRINT

CAMPAIGN

The Hidden Story

Association l'Enfant Bleu

Book

Havas Play

Entrant Co: Havas Play

France

COMMUNICATION CUT 2024

The-Last-Safety-Feature-Hyundai

Shortlist

PRINT

CAMPAIGN

The Last Safety Feature

Hyundai

Automotive

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Anti-Choice-Ads-Wisp-x-Abortion-Freedom-Fund

Shortlist

ALTERNATIVE

SINGLE

Anti-Choice Ads

Wisp x Abortion Freedom Fund

Women's Health

72andSunny

Entrant Co: 72andSunny

United States

COMMUNICATION CUT 2024

Mayo-McHack-Hellmann-s

Shortlist

ALTERNATIVE

SINGLE

Mayo McHack

Hellmann's

Hellmann's Mayonnaise

Edelman

Entrant Co: Edelman

United Kingdom

COMMUNICATION CUT 2024

Rights-against-the-Right-The-first-trademark-that-stops-trading-Nazi-merch-Laut-gegen-Nazis

Shortlist

ALTERNATIVE

SINGLE

Rights against the Right - The first trademark that stops trading Nazi merch.

Laut gegen Nazis

The first trademark that stops trading Nazi merch

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Snude-Pels-Dyrenes-Beskyttelse-Animal-Protection-Denmark

Shortlist

ALTERNATIVE

SINGLE

Snude & Pels

Dyrenes Beskyttelse (Animal Protection Denmark)

Dyrenes Beskyttelse (Animal Protection Denmark)

&Co. / NoA

Entrant Co: &Co. / NoA

Denmark

COMMUNICATION CUT 2024

A-Holiday-To-Remember-Chevrolet

Shortlist

ONLINE VIDEO

SINGLE

A Holiday To Remember

Chevrolet

Automotive

Commonwealth//McCann

Entrant Co: Commonwealth//McCann

United States

COMMUNICATION CUT 2024

Anti-Choice-Ads-Wisp-x-Abortion-Freedom-Fund

Shortlist

ONLINE VIDEO

SINGLE

Anti-Choice Ads

Wisp x Abortion Freedom Fund

Women's Health

72andSunny

Entrant Co: 72andSunny

United States

COMMUNICATION CUT 2024

EDEKA-Merry-Easter-EDEKA-Stiftung-Co-KG

Shortlist

ONLINE VIDEO

SINGLE

EDEKA "Merry Easter"

EDEKA Stiftung & Co. KG

Retail

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Every-story-starts-with-a-Yes-Lufthansa

Shortlist

ONLINE VIDEO

SINGLE

Every story starts with a Yes.

Lufthansa

Airline

SERVICEPLAN GERMANY

Entrant Co: SERVICEPLAN GERMANY

Germany

COMMUNICATION CUT 2024

IMPERFECT-MOTHERHOOD-MARIAS-GAMESA

Shortlist

ONLINE VIDEO

SINGLE

IMPERFECT MOTHERHOOD

MARIAS GAMESA

BISCUITS

ISLA REPUBLICA

Entrant Co: ISLA REPUBLICA

Mexico

COMMUNICATION CUT 2024

The-Air-Drummer-Robinson-Department-Store

Shortlist

ONLINE VIDEO

SINGLE

The Air Drummer

Robinson Department Store

Robinson Salesation

Wolf BKK

Entrant Co: Robinson Department Store

Thailand

COMMUNICATION CUT 2024

This-is-not-a-game-Telefonica-Movistar-Telecom

Shortlist

ONLINE VIDEO

SINGLE

This is not a game

Telefonica Movistar Telecom

Telecommunications

VML

Entrant Co: VML

Mexico

COMMUNICATION CUT 2024

Without-Consent-A-Message-from-Ella-Deutsche-Telekom

Shortlist

ONLINE VIDEO

SINGLE

Without Consent - A Message from Ella

Deutsche Telekom

telekom.com/ShareWithCare

adam&eveBerlin, DDB Group Germany

Entrant Co: adam&eveBerlin

Germany

COMMUNICATION CUT 2024

WoMen-s-football-Orange

Shortlist

ONLINE VIDEO

SINGLE

WoMen's football

Orange

Internet/telecommunication provider

Marcel

Entrant Co: Marcel

France

COMMUNICATION CUT 2024

Hyundai-gets-its-driver-s-license-Hyundai

Shortlist

ONLINE VIDEO

CAMPAIGN

Hyundai gets its driver’s license.

Hyundai

IONIQ 5 robotaxi

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

H-A-N-S-The-Hateful-Audio-Notification-Service-Laut-gegen-Nazis

Shortlist

DIGITAL

SINGLE

H.A.N.S. - The Hateful Audio Notification Service

Laut gegen Nazis

Chatbot

Philipp und Keuntje

Entrant Co: Philipp und Keuntje

Germany

COMMUNICATION CUT 2024

Rights-against-the-Right-The-first-trademark-that-stops-trading-Nazi-merch-Laut-gegen-Nazis

Shortlist

DIGITAL

SINGLE

Rights against the Right - The first trademark that stops trading Nazi merch.

Laut gegen Nazis

The first trademark that stops trading Nazi merch

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Dear-Dicks

Shortlist

DIGITAL

CAMPAIGN

Dear Dicks

Education and Advocacy

CDM New York, a Purpose Group Company

Entrant Co: CDM New York, a Purpose Group Company

United States

COMMUNICATION CUT 2024

Faces-of-the-future-Unilever

Shortlist

DIGITAL

CAMPAIGN

Faces of the future

Unilever

Deodorant

VML Argentina

Entrant Co: VML Argentina

Argentina

COMMUNICATION CUT 2024

For-Them-MANE-and-Esth-tique-du-Combat

Shortlist

PRODUCT & PACKAGING DESIGN

SINGLE

For Them

MANE and Esthétique du Combat

Beauty (Perfume)

VML Paris

Entrant Co: VML Paris

France

COMMUNICATION CUT 2024

SENSE-SENSE

Shortlist

PRODUCT & PACKAGING DESIGN

SINGLE

SENSE

SENSE

Sexual Wellness

BUCK

Entrant Co: BUCK

United States

COMMUNICATION CUT 2024

We-Do-We-Anthem-Smirnoff

Shortlist

PRODUCT & PACKAGING DESIGN

SINGLE

We Do We Anthem

Smirnoff

Premium Vodka

McCann NY

Entrant Co: McCann NY

United States

COMMUNICATION CUT 2024

WcDonald-s-McDonald-s

Shortlist

PRODUCT & PACKAGING DESIGN

CAMPAIGN

WcDonald’s

McDonald's

Product

Wieden+Kennedy

Entrant Co: Wieden+Kennedy

United States

COMMUNICATION CUT 2024

Annoying-Ads-Samsung

Shortlist

MOBILE

SINGLE

Annoying Ads

Samsung

Samsung Galaxy S24 Ultra

Leo Burnett Germany

Entrant Co: Leo Burnett Germany

Germany

COMMUNICATION CUT 2024

Open-to-diversity-Closed-to-exclusion-The-most-inclusive-Christmas-address-Open-to-diversity-Closed-to-exclusion

Shortlist

MOBILE

SINGLE

Open to diversity - Closed to exclusion "The most inclusive Christmas address"

Open to diversity - Closed to exclusion

The most inclusive Christmas address

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

The-WhatsApp-Channel-WhatsApp-Meta

Shortlist

MOBILE

SINGLE

The WhatsApp Channel

WhatsApp, Meta

WhatsApp

CreativeX, Meta

Entrant Co: Meta

United States

COMMUNICATION CUT 2024

Anti-Choice-Ads-Wisp-x-Abortion-Freedom-Fund

Shortlist

STRATEGY

SINGLE

Anti-Choice Ads

Wisp x Abortion Freedom Fund

Women's Health

72andSunny

Entrant Co: 72andSunny

United States

COMMUNICATION CUT 2024

Chief-Trash-Officer-United-Airlines

Shortlist

STRATEGY

SINGLE

Chief Trash Officer

United Airlines

United Airlines

72andSunny

Entrant Co: 72andSunny

United States

COMMUNICATION CUT 2024

Rights-against-the-Right-The-first-trademark-that-stops-trading-Nazi-merch-Laut-gegen-Nazis

Shortlist

STRATEGY

SINGLE

Rights against the Right - The first trademark that stops trading Nazi merch.

Laut gegen Nazis

The first trademark that stops trading Nazi merch

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

EDEKA-Merry-Easter-EDEKA-Stiftung-Co-KG

Shortlist

PR

SINGLE

EDEKA "Merry Easter"

EDEKA Stiftung & Co. KG

Retail

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Mayo-McHack-Hellmann-s

Shortlist

PR

SINGLE

Mayo McHack

Hellmann's

Hellmann's Mayonnaise

Edelman

Entrant Co: Edelman

United Kingdom

COMMUNICATION CUT 2024

Rights-against-the-Right-The-first-trademark-that-stops-trading-Nazi-merch-Laut-gegen-Nazis

Shortlist

PR

SINGLE

Rights against the Right - The first trademark that stops trading Nazi merch.

Laut gegen Nazis

The first trademark that stops trading Nazi merch

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Smartree-s-15-Under-15-Smartree

Shortlist

PR

SINGLE

Smartree's 15 Under 15

Smartree

HR Solutions

VML

Entrant Co: VML

Romania

COMMUNICATION CUT 2024

THE-BIGGER-DRAW-Hamburg-Marketing-GmbH

Shortlist

PR

SINGLE

THE BIGGER DRAW

Hamburg Marketing GmbH

NGO

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

The-Social-Swap-Heineken

Shortlist

PR

SINGLE

The Social Swap

Heineken®

Heineken®

Edelman and Le Pub

Entrant Co: Edelman

United Kingdom

COMMUNICATION CUT 2024

Tramway-to-Love-The-BVG-Musical-of-Public-Transport-BVG

Shortlist

PR

SINGLE

Tramway to Love - The BVG-Musical of Public Transport

BVG

BVG

Jung von Matt AG

Entrant Co: Jung von Matt AG

Germany

COMMUNICATION CUT 2024

Worth-It-Resume-L-Or-al-Paris

Shortlist

PR

SINGLE

Worth It Resume

L'Oréal Paris

Social Campaign

McCann Paris

Entrant Co: McCann Paris

France