Winners

Gerety Awards 2026

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COMMUNICATION CUT 2026

Change-The-Compliment-Dove

Shortlist

INTEGRATED

Change The Compliment

Dove

Dove

Zulu Alpha Kilo

Entrant Co: Zulu Alpha Kilo

Canada

COMMUNICATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

INTEGRATED

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

COMMUNICATION CUT 2026

DIY-by-IKEA-IKEA

Shortlist

INTEGRATED

DIY by IKEA

IKEA

IKEA

VML UK

Entrant Co: VML UK

United Kingdom

COMMUNICATION CUT 2026

Fries-Compensation-KFC

Shortlist

INTEGRATED

Fries Compensation

KFC

Fries

Arena Media and PS21

Entrant Co: Arena Media Spain

Spain

COMMUNICATION CUT 2026

Lavazza-Tab-Lavazza

Shortlist

INTEGRATED

Lavazza Tabì

Lavazza

Lavazza Tablì

VML ITALY

Entrant Co: VML ITALY

Italy

COMMUNICATION CUT 2026

Let-s-End-Fast-Tech-Back-Market

Shortlist

INTEGRATED

Let's End Fast Tech

Back Market

refurbished electronics e-commerce

Marcel Paris

Entrant Co: Marcel Paris

France

COMMUNICATION CUT 2026

Streets-speak-Yandex-Search

Shortlist

INTEGRATED

Streets speak

Yandex Search

Yandex Search

SEED

Entrant Co: SEED

Kazakhstan

COMMUNICATION CUT 2026

42-legacies-42-ways-to-win-LALIGA

Shortlist

TV/CINEMA

Single

42 legacies, 42 ways to win

LALIGA

LALIGA

El Ruso de Rocky

Entrant Co: El Ruso de Rocky y Bambina Films

Spain

COMMUNICATION CUT 2026

Jeanne-Le-Lait

Shortlist

TV/CINEMA

Single

Jeanne

Le Lait

Product

LG2

Entrant Co: LG2

Canada

COMMUNICATION CUT 2026

No-Project-without-Drama-HORNBACH

Shortlist

TV/CINEMA

Single

No Project without Drama

HORNBACH

Home Improvement Superstore

HeimatTBWA\

Entrant Co: HeimatTBWA\

Germany

COMMUNICATION CUT 2026

This-Is-Not-A-Soft-Drink-IRN-BRU

Shortlist

TV/CINEMA

Single

This Is Not A Soft Drink

IRN-BRU

Soft Drink

Lucky Generals

Entrant Co: Lucky Generals

United Kingdom

COMMUNICATION CUT 2026

Volvo-in-every-car-Volvo

Shortlist

TV/CINEMA

Single

Volvo in every car

Volvo

Volvo cars

VML Paris

Entrant Co: VML Paris

France

COMMUNICATION CUT 2026

If-You-Can-Take-It-It-s-Yours-Selleys

Shortlist

PRINT (Outdoor)

Single

If You Can Take It, It's Yours

Selleys

Selleys

Howatson+Company

Entrant Co: Howatson+Company

Australia

COMMUNICATION CUT 2026

The-Little-Printer-that-printed-its-own-billboard-HP-Smart-Tank

Shortlist

PRINT (Outdoor)

Single

The Little Printer that printed its own billboard

HP Smart Tank

HP Smart Tank

Edelman

Entrant Co: Edelman

United Kingdom

COMMUNICATION CUT 2026

Behind-the-Logo-Pressbyr-n

Shortlist

PRINT (Outdoor)

Campaign

Behind the Logo

Pressbyrån

Convenicence stores

NoA Åkestam Holst

Entrant Co: NoA Åkestam Holst

Sweden

COMMUNICATION CUT 2026

IWC-Ingenieur-Form-und-Technik-Posters-IWC-Schaffhausen

Shortlist

PRINT (Outdoor)

Campaign

IWC Ingenieur. Form und Technik. Posters.

IWC Schaffhausen 

IWC Ingenieur

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

COMMUNICATION CUT 2026

Little-Breaks-KitKat

Shortlist

PRINT (Outdoor)

Campaign

Little Breaks

KitKat

KitKat

VML UK

Entrant Co: VML UK

United Kingdom

COMMUNICATION CUT 2026

Wherever-Life-Goes-IKEA

Shortlist

PRINT (Outdoor)

Campaign

Wherever Life Goes

IKEA

Furniture & Home Accessories

NoA Åkestam Holst

Entrant Co: NoA Åkestam Holst

Sweden

COMMUNICATION CUT 2026

Behind-the-Logo-Pressbyr-n

Shortlist

PRINT (Press)

Campaign

Behind the Logo

Pressbyrån

Convenicence stores

NoA Åkestam Holst

Entrant Co: NoA Åkestam Holst

Sweden

COMMUNICATION CUT 2026

Wherever-Life-Goes-IKEA

Shortlist

PRINT (Press)

Campaign

Wherever Life Goes

IKEA

Furniture & Home Accessories

NoA Åkestam Holst

Entrant Co: NoA Åkestam Holst

Sweden

COMMUNICATION CUT 2026

Andrea-Collarini-s-Balls-Dove-Men-Care

Shortlist

ALTERNATIVE

Single

Andrea Collarini’s Balls

Dove Men + Care

Deodorant

VML Argentina

Entrant Co: VML Argentina

Argentina

COMMUNICATION CUT 2026

Back-to-Kai-Tak-Cathay

Shortlist

ALTERNATIVE

Single

Back to Kai Tak

Cathay

Cathay

Leo Hong Kong

Entrant Co: Leo Hong Kong

Hong Kong

COMMUNICATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

ALTERNATIVE

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

COMMUNICATION CUT 2026

Delivered-by-Tetris-La-Poste

Shortlist

ALTERNATIVE

Single

Delivered by Tetris

La Poste

La Poste

BETC

Entrant Co: BETC

France

COMMUNICATION CUT 2026

Expected-Jinx-Xbox

Shortlist

ALTERNATIVE

Single

Expected Jinx

Xbox

Xbox

Edelman

Entrant Co: Edelman

United Kingdom

COMMUNICATION CUT 2026

Fries-Compensation-KFC

Shortlist

ALTERNATIVE

Single

Fries Compensation

KFC

Fries

Arena Media and PS21

Entrant Co: Arena Media Spain

Spain

COMMUNICATION CUT 2026

Frozen-Books-Bennet

Shortlist

ALTERNATIVE

Single

Frozen Books

Bennet

Iperstore

BBDO Italy

Entrant Co: BBDO Italy

Italy

COMMUNICATION CUT 2026

IWC-Ingenieur-Form-und-Technik-Posters-IWC-Schaffhausen

Shortlist

ALTERNATIVE

Single

IWC Ingenieur. Form und Technik. Posters.

IWC Schaffhausen 

IWC Ingenieur

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

COMMUNICATION CUT 2026

Kia-Soundscapes-Kia

Shortlist

ALTERNATIVE

Single

Kia Soundscapes

Kia

Kia EV9

INNOCEAN Berlin

Entrant Co: INNOCEAN Berlin

Germany

COMMUNICATION CUT 2026

McDelivery-Speed-Camera-Ads-McDonald-s

Shortlist

ALTERNATIVE

Single

McDelivery® Speed Camera Ads

McDonald’s

McDelivery®

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

COMMUNICATION CUT 2026

MuSick-One-Medical-Amazon-Pharmacy

Shortlist

ALTERNATIVE

Single

MuSick

One Medical, Amazon Pharmacy

Amazon Health Services

Amazon XCM

Entrant Co: Amazon XCM

United States

COMMUNICATION CUT 2026

New-Season-Calling-Xbox

Shortlist

ALTERNATIVE

Single

New Season Calling

Xbox

Xbox

Edelman

Entrant Co: Edelman

United Kingdom

COMMUNICATION CUT 2026

Rare-Tear-Danny-Trejo-vs-McSpicy-McDonald-s

Shortlist

ALTERNATIVE

Single

Rare Tear – Danny Trejo vs. McSpicy

McDonald’s

McSpicy®

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

COMMUNICATION CUT 2026

The-Bound-Books-Project-The-Dawit-Isaak-Library

Shortlist

ALTERNATIVE

Single

The Bound Books Project

The Dawit Isaak Library

The Dawit Isaak Library

BBDO Nordics

Entrant Co: BBDO Nordics

Sweden

COMMUNICATION CUT 2026

UV-Tattoo-to-Learn-ISDIN

Shortlist

ALTERNATIVE

Single

UV Tattoo to Learn

ISDIN

Sunscreen

Havas Play Spain

Entrant Co: Havas Play Spain

Spain

COMMUNICATION CUT 2026

Volvo-in-every-car-Volvo

Shortlist

ALTERNATIVE

Single

Volvo in every car

Volvo

Volvo cars

VML Paris

Entrant Co: VML Paris

France

COMMUNICATION CUT 2026

GOATS-GOT-BAG-GOT-BAG

Shortlist

ONLINE VIDEO

Single

GOATS GOT BAG

GOT BAG

GOT BAG

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

COMMUNICATION CUT 2026

M-ssing-Piece-KFC-THAILAND

Shortlist

ONLINE VIDEO

Single

M ssing Piece

KFC THAILAND

KFC THAILAND

Publicis Thailand

Entrant Co: Publicis Thailand

Thailand

COMMUNICATION CUT 2026

OREO-COWS-OREO

Shortlist

ONLINE VIDEO

Single

OREO COWS

OREO

Food / Snacks

VML MEXICO / VML NY

Entrant Co: VML MEXICO

Mexico

COMMUNICATION CUT 2026

The-Exam-Animal-Politico

Shortlist

ONLINE VIDEO

Single

The Exam

Animal Politico

Animal Politico

McCann

Entrant Co: McCann

Mexico

COMMUNICATION CUT 2026

Chicky-GrabMart

Shortlist

ONLINE VIDEO

Campaign

Chicky

GrabMart

GrabMart

GIGIL

Entrant Co: GIGIL

Philippines

COMMUNICATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

DIGITAL

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

COMMUNICATION CUT 2026

The-KitKat-Heist-KitKat

Shortlist

DIGITAL

Campaign

The KitKat Heist

KitKat

KitKat

VML UK

Entrant Co: VML UK

United Kingdom

COMMUNICATION CUT 2026

The-Ford-Truckle-Ford-F-150

Shortlist

PRODUCT & PACKAGING DESIGN

Single

The Ford Truckle

Ford F-150

Automotive

Burson

Entrant Co: Burson

United States

COMMUNICATION CUT 2026

The-feathered-lamb-Visa

Shortlist

MOBILE

Campaign

The feathered lamb

Visa

Awareness campaign about AI fraud

Marcel

Entrant Co: Visa

France

COMMUNICATION CUT 2026

Shadow-Sponsor-La-Roche-Posay

Shortlist

STRATEGY

Campaign

Shadow Sponsor

La Roche Posay

La Roche Posay Anthelios

McCann Paris

Entrant Co: McCann Paris

France

COMMUNICATION CUT 2026

Back-to-Kai-Tak-Cathay

Shortlist

PR

Single

Back to Kai Tak

Cathay

Cathay

Leo Hong Kong

Entrant Co: Leo Hong Kong

Hong Kong

COMMUNICATION CUT 2026

Bestsmeller-Hellmann-s

Shortlist

PR

Single

Bestsmeller

Hellmann's

Hellmann's Garlic Aioli

Edelman

Entrant Co: Edelman

United States

COMMUNICATION CUT 2026

The-Ford-Truckle-Ford-F-150

Shortlist

PR

Single

The Ford Truckle

Ford F-150

Automotive

Burson

Entrant Co: Burson

United States

COMMUNICATION CUT 2026

The-Forgotten-Rooster-Renault

Shortlist

PR

Single

The Forgotten Rooster

Renault

Renault

Havas Play France

Entrant Co: Havas Play France

France

COMMUNICATION CUT 2026

The-KitKat-Heist-KitKat

Shortlist

PR

Campaign

The KitKat Heist

KitKat

KitKat

VML UK

Entrant Co: VML UK

United Kingdom

CRAFT CUT 2026

70-Year-Anniversary-Alpine

Shortlist

ANIMATION

Single

70 Year Anniversary

Alpine

Automotive

BETC

Entrant Co: Partizan US

United States

CRAFT CUT 2026

Check-Mate-Voices-Of-Alzheimer-s

Shortlist

ANIMATION

Single

Check, Mate

Voices Of Alzheimer's

Awareness/NGO

McKinney

Entrant Co: McKinney

United States

CRAFT CUT 2026

The-Little-Holiday-Munchkin-Dunkin

Shortlist

ANIMATION

Single

The Little Holiday Munchkin

Dunkin'

MUNCHKINS® Donut Hole Treats

Artists Equity

Entrant Co: Artists Equity

United States

CRAFT CUT 2026

Trails-Will-Blaze-BBC

Shortlist

ANIMATION

Single

Trails Will Blaze

BBC

BBC Winter Olympics

BBC Creative

Entrant Co: NOMINT

United Kingdom

CRAFT CUT 2026

Who-s-waiting-for-you-AB-Inbev

Shortlist

ANIMATION

Single

Who's waiting for you?

AB Inbev

Victoria

Wieden+Kennedy

Entrant Co: Wieden+Kennedy

Mexico

CRAFT CUT 2026

Mntana-ka-Gogo-Vaseline

Shortlist

ART DIRECTION

Single

Mntana ka Gogo

Vaseline

Vaseline

VML

Entrant Co: VML Johannesburg

United States

CRAFT CUT 2026

No-Project-without-Drama-HORNBACH

Shortlist

ART DIRECTION

Single

No Project without Drama

HORNBACH

Home Improvement Superstore

HeimatTBWA\

Entrant Co: HeimatTBWA\

Germany

CRAFT CUT 2026

Ode-To-The-Troublemakers-Nelson-Mandela-Foundation

Shortlist

ART DIRECTION

Single

Ode To The Troublemakers

Nelson Mandela Foundation

Nelson Mandela Foundation

Edelman

Entrant Co: Edelman

United Kingdom

CRAFT CUT 2026

The-Art-of-Saving-Food-ACLI

Shortlist

ART DIRECTION

Single

The Art of Saving Food

ACLI

no profit

BBDO Italy

Entrant Co: BBDO Italy

Italy

CRAFT CUT 2026

The-Bound-Books-Project-The-Dawit-Isaak-Library

Shortlist

ART DIRECTION

Single

The Bound Books Project

The Dawit Isaak Library

The Dawit Isaak Library

BBDO Nordics

Entrant Co: BBDO Nordics

Sweden

CRAFT CUT 2026

Behind-the-Logo-Pressbyr-n

Shortlist

ART DIRECTION

Campaign

Behind the Logo

Pressbyrån

Convenicence stores

NoA Åkestam Holst

Entrant Co: NoA Åkestam Holst

Sweden

CRAFT CUT 2026

dear-difference-NIKKA-WHISKY

Shortlist

ART DIRECTION

Campaign

dear difference

NIKKA WHISKY

TAKETSURU PURE MALT

DENTSU INC.

Entrant Co: DENTSU INC.

Japan

CRAFT CUT 2026

IWC-Ingenieur-Form-und-Technik-Posters-IWC-Schaffhausen

Shortlist

ART DIRECTION

Campaign

IWC Ingenieur. Form und Technik. Posters.

IWC Schaffhausen 

IWC Ingenieur

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

CRAFT CUT 2026

Don-t-Get-Them-a-YETI-YETI

Shortlist

CINEMATOGRAPHY

Single

Don't Get Them a YETI

YETI

Outdoor Products

Wieden+Kennedy

Entrant Co: Love Song

United States

CRAFT CUT 2026

IShowSpeed-is-the-Master-of-Speed-Stability-BEATS-by-Dre

Shortlist

CINEMATOGRAPHY

Single

IShowSpeed is the Master of Speed & Stability

BEATS by Dre

TECHNOLOGY

Mirimar

Entrant Co: Love Song

United States

CRAFT CUT 2026

Miutine-miu-miu

Shortlist

CINEMATOGRAPHY

Single

Miutine

miu miu

miu miu

McCann Paris

Entrant Co: McCann Paris

France

CRAFT CUT 2026

No-Project-without-Drama-HORNBACH

Shortlist

CINEMATOGRAPHY

Single

No Project without Drama

HORNBACH

Home Improvement Superstore

HeimatTBWA\

Entrant Co: HeimatTBWA\

Germany

CRAFT CUT 2026

Nocturnal-Animals-McDonald-s

Shortlist

CINEMATOGRAPHY

Single

Nocturnal Animals

McDonald's

McDonald's

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

CRAFT CUT 2026

OREO-COWS-OREO

Shortlist

CINEMATOGRAPHY

Single

OREO COWS

OREO

Food / Snacks

VML MEXICO / VML NY

Entrant Co: VML MEXICO

Mexico

CRAFT CUT 2026

Seriously-Serious-GRAZA

Shortlist

CINEMATOGRAPHY

Campaign

Seriously Serious

GRAZA

Food

nice&frank

Entrant Co: Love Song

United States

CRAFT CUT 2026

Can-t-Do-That-If-You-re-Driving-Uber

Shortlist

DIRECTION

Single

Can't Do That If You're Driving

Uber

Transport

Special Group

Entrant Co: FINCH

Australia

CRAFT CUT 2026

Chanel-25-Chanel

Shortlist

DIRECTION

Single

Chanel 25

Chanel

Fashion

Entrant Co: Partizan US

United States

CRAFT CUT 2026

Don-t-Get-Them-a-YETI-YETI

Shortlist

DIRECTION

Single

Don't Get Them a YETI

YETI

Outdoor Products

Wieden+Kennedy

Entrant Co: Love Song

United States

CRAFT CUT 2026

Dress-Yourself-Simons

Shortlist

DIRECTION

Single

Dress Yourself

Simons

Department Stores - Canada

-

Entrant Co: Moonlighting

South Africa

CRAFT CUT 2026

Equal-Pay-Day-2026-Equal-Pay-Day-Belgium

Shortlist

DIRECTION

Single

Equal Pay Day 2026

Equal Pay Day Belgium

Brandcampagne

mortierbrigade

Entrant Co: Czar.be

Belgium

CRAFT CUT 2026

Herencia-La-Liga

Shortlist

DIRECTION

Single

Herencia

La Liga

La Liga

El Ruso de Rocky

Entrant Co: BAMBINA

Spain

CRAFT CUT 2026

IShowSpeed-is-the-Master-of-Speed-Stability-BEATS-by-Dre

Shortlist

DIRECTION

Single

IShowSpeed is the Master of Speed & Stability

BEATS by Dre

TECHNOLOGY

Mirimar

Entrant Co: Love Song

United States

CRAFT CUT 2026

No-Project-without-Drama-HORNBACH

Shortlist

DIRECTION

Single

No Project without Drama

HORNBACH

Home Improvement Superstore

HeimatTBWA\

Entrant Co: HeimatTBWA\

Germany

CRAFT CUT 2026

The-Most-Brilliant-Failure-IWC-Schaffhausen

Shortlist

DIRECTION

Single

The Most Brilliant Failure.

IWC Schaffhausen 

IWC Reference 1832

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

CRAFT CUT 2026

Seriously-Serious-GRAZA

Shortlist

DIRECTION

Campaign

Seriously Serious

GRAZA

Food

nice&frank

Entrant Co: Love Song

United States

CRAFT CUT 2026

Telstra-Silent-Films-Telstra

Shortlist

DIRECTION

Campaign

Telstra Silent Films

Telstra

Telephone services

Bear Meets Eagle on Fire

Entrant Co: FINCH

Australia

CRAFT CUT 2026

No-Project-without-Drama-HORNBACH

Shortlist

EDITING

Single

No Project without Drama

HORNBACH

Home Improvement Superstore

HeimatTBWA\

Entrant Co: HeimatTBWA\

Germany

CRAFT CUT 2026

Shape-of-Dreams-On-Running

Shortlist

EDITING

Single

Shape of Dreams

On Running

Sportswear

Entrant Co: Final Cut

United Kingdom

CRAFT CUT 2026

Together-We-Fly-Higher-Hoka

Shortlist

EDITING

Single

Together We Fly Higher

Hoka

Sportswear

Anomaly

Entrant Co: Final Cut

United Kingdom

CRAFT CUT 2026

Find-Your-Way-MINI

Shortlist

ILLUSTRATION

Single

Find Your Way

MINI

BMW MINI

VML

Entrant Co: VML Mumbai

United States

CRAFT CUT 2026

Goodnight-Light-Plenitude

Shortlist

ILLUSTRATION

Single

Goodnight Light

Plenitude

Responsible energy consumption campaign

TBWA Italy

Entrant Co: TBWA Italy

Italy

CRAFT CUT 2026

Hero-Fundacja-YES

Shortlist

MUSIC

Single

Hero

Fundacja YES

Fundacja YES

DUDE: London

Entrant Co: Papaya Films

Poland

CRAFT CUT 2026

Mike-chez-RONA-RONA

Shortlist

MUSIC

Single

Mike chez RONA

RONA

RONA

Sid Lee

Entrant Co: Circonflex

Canada

CRAFT CUT 2026

No-Project-without-Drama-HORNBACH

Shortlist

MUSIC

Single

No Project without Drama

HORNBACH

Home Improvement Superstore

HeimatTBWA\

Entrant Co: HeimatTBWA\

Germany

CRAFT CUT 2026

Tableau-John-Lewis

Shortlist

MUSIC

Single

Tableau

John Lewis

Department Store

Saatchi & Saatchi

Entrant Co: Soundtree Music

United Kingdom

CRAFT CUT 2026

The-Count-SickKids

Shortlist

MUSIC

Single

The Count

SickKids

Hospital/Charity

FCB Canada

Entrant Co: Soundtree Music

United Kingdom

CRAFT CUT 2026

Birthday-Arm-e-du-Salut

Shortlist

SOUND DESIGN

Single

Birthday

Armée du Salut

Armée du Salut

VML Paris

Entrant Co: VML Paris

France

CRAFT CUT 2026

Help-Kids-Help-Phone

Shortlist

SOUND DESIGN

Single

Help

Kids Help Phone

Children's 24/7 e-mental health care phone service

McCann Canada

Entrant Co: Grayson Music

Canada

CRAFT CUT 2026

Tennessee-Sound-Sites-Tennessee-Department-of-Tourist-Development

Shortlist

SOUND DESIGN

Single

Tennessee Sound Sites

Tennessee Department of Tourist Development

Tennessee Sound Sites

VML

Entrant Co: VML Kansas City

United States

CRAFT CUT 2026

IShowSpeed-is-the-Master-of-Speed-Stability-BEATS-by-Dre

Shortlist

PRODUCTION DESIGN

Single

IShowSpeed is the Master of Speed & Stability

BEATS by Dre

TECHNOLOGY

Mirimar

Entrant Co: Love Song

United States

CRAFT CUT 2026

No-Project-without-Drama-HORNBACH

Shortlist

PRODUCTION DESIGN

Single

No Project without Drama

HORNBACH

Home Improvement Superstore

HeimatTBWA\

Entrant Co: HeimatTBWA\

Germany

CRAFT CUT 2026

INVISIBLE-RIGHTS-Amnist-a-Internacional

Shortlist

PHOTOGRAPHY

Campaign

INVISIBLE RIGHTS

Amnistía Internacional

Amnistía Internacional

Dentsu Creative Iberia

Entrant Co: Dentsu Creative Iberia

Spain

CRAFT CUT 2026

Moving-Landscapes-BMW

Shortlist

PHOTOGRAPHY

Campaign

Moving Landscapes

BMW

Cars / Automotive

Serviceplan Spain

Entrant Co: Serviceplan Spain

Spain

CRAFT CUT 2026

Rooftop-Revival-Heineken

Shortlist

PHOTOGRAPHY

Campaign

Rooftop Revival

Heineken

Heineken

lePub Singapore

Entrant Co: lePub Singapore

Singapore

CRAFT CUT 2026

Seriously-Serious-GRAZA

Shortlist

PRODUCTION DESIGN

Campaign

Seriously Serious

GRAZA

Food

nice&frank

Entrant Co: Love Song

United States

CRAFT CUT 2026

Speed-Demons-New-Zealand-Transport-Authority-Waka-Kotahi

Shortlist

PRODUCTION DESIGN

Campaign

Speed Demons

New Zealand Transport Authority Waka Kotahi

Road Safety

McCann NZ

Entrant Co: FINCH

Australia

CRAFT CUT 2026

Nolingual-Font-Pumpui

Shortlist

TYPOGRAPHY

Single

Nolingual Font

Pumpui

Pumpui Fried Baby Clams with Spicy Sauce Korean Style

Yell Bangkok

Entrant Co: Yell Bangkok

Thailand

CRAFT CUT 2026

A-Vision-Inherited-Saudi-Vision-2030

Shortlist

VISUAL EFFECTS

Single

A Vision, Inherited

Saudi Vision 2030

Saudi Founding Day

Them Again

Entrant Co: Purple Brain

Saudi Arabia

CRAFT CUT 2026

Italo-is-magic-Italo

Shortlist

VISUAL EFFECTS

Single

Italo is magic

Italo

Transports

DDB Italy

Entrant Co: BBDO Italy

Italy

CRAFT CUT 2026

Milan-Cortina-Winter-Olympic-Para-Olympic-Games-2026-Olympic-Games

Shortlist

VISUAL EFFECTS

Single

Milan-Cortina Winter Olympic & Para-Olympic Games 2026

Olympic Games

Trailer

none

Entrant Co: LA\PAC

France

CRAFT CUT 2026

No-Old-Ideas-Genesis

Shortlist

VISUAL EFFECTS

Single

No Old Ideas

Genesis

Automotive

InnoceanUSA

Entrant Co: Partizan US

United States

CRAFT CUT 2026

The-Caretaker-Xbox

Shortlist

VISUAL EFFECTS

Single

The Caretaker

Xbox

Game Pass

McCann London

Entrant Co: McCann London

United Kingdom

ENTERTAINMENT CUT 2026

How-to-Hack-Pop-Culture-Fast-Kleinanzeigen

Shortlist

INTEGRATED

How to Hack Pop Culture (Fast)

Kleinanzeigen

Kleinanzeigen

GUD.berlin

Entrant Co: GUD.berlin

Germany

ENTERTAINMENT CUT 2026

Kung-Fries-McDonald-s

Shortlist

INTEGRATED

Kung Fries

McDonald's

McDonald's Fries

Leo Taiwan

Entrant Co: Leo Taiwan

Taiwan

ENTERTAINMENT CUT 2026

Starring-GREAT-Britain-Britain-Takes-Center-Stage-VisitBritain

Shortlist

INTEGRATED

Starring GREAT Britain – Britain Takes Center Stage!

VisitBritain

Travel / Tourism

OMD Germany GmbH

Entrant Co: OMD Germany GmbH

Germany

ENTERTAINMENT CUT 2026

e-l-f-Presenta-Melisa-e-l-f-Cosmetics

Shortlist

TV/CINEMA

Single

e.l.f. Presenta: Melisa

e.l.f. Cosmetics

Glow Reviver Lip Oil

72andSunny Amsterdam

Entrant Co: 72andSunny

United States

ENTERTAINMENT CUT 2026

The-Most-Brilliant-Failure-IWC-Schaffhausen

Shortlist

TV/CINEMA

Single

The Most Brilliant Failure.

IWC Schaffhausen 

IWC Reference 1832

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

ENTERTAINMENT CUT 2026

Who-s-waiting-for-you-AB-Inbev

Shortlist

TV/CINEMA

Single

Who's waiting for you?

AB Inbev

Victoria

Wieden+Kennedy

Entrant Co: Wieden+Kennedy

Mexico

ENTERTAINMENT CUT 2026

Andrea-Collarini-s-Balls-Dove-Men-Care

Shortlist

ALTERNATIVE

Single

Andrea Collarini’s Balls

Dove Men + Care

Deodorant

VML Argentina

Entrant Co: VML Argentina

Argentina

ENTERTAINMENT CUT 2026

Darkminito-Netflix

Shortlist

ALTERNATIVE

Single

Darkminito

Netflix

Wednesday 2

Monks Buenos Aires

Entrant Co: Monks

Argentina

ENTERTAINMENT CUT 2026

Expected-Jinx-Xbox

Shortlist

ALTERNATIVE

Single

Expected Jinx

Xbox

Xbox

Edelman

Entrant Co: Edelman

United Kingdom

ENTERTAINMENT CUT 2026

GOATS-GOT-BAG-GOT-BAG

Shortlist

ALTERNATIVE

Single

GOATS GOT BAG

GOT BAG

GOT BAG

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

ENTERTAINMENT CUT 2026

Chizzalulu-Chizzalala-the-edible-brainrot-KFC-Thailand

Shortlist

ALTERNATIVE

Campaign

Chizzalulu Chizzalala, the edible brainrot

KFC Thailand

KFC Thailand

Publicis Thailand

Entrant Co: Publicis Thailand

Thailand

ENTERTAINMENT CUT 2026

Death-of-A-Salesman-Five-Star

Shortlist

ONLINE VIDEO

Single

Death of A Salesman

Five Star

Five Star

BBDO Bangkok

Entrant Co: BBDO Bangkok

Thailand

ENTERTAINMENT CUT 2026

GOATS-GOT-BAG-GOT-BAG

Shortlist

ONLINE VIDEO

Single

GOATS GOT BAG

GOT BAG

GOT BAG

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

ENTERTAINMENT CUT 2026

Good-Will-Dunkin-Dunkin

Shortlist

ONLINE VIDEO

Single

Good Will Dunkin'

Dunkin'

Dunkin' Iced Coffee

Artists Equity

Entrant Co: Artists Equity

United States

ENTERTAINMENT CUT 2026

OREO-COWS-OREO

Shortlist

ONLINE VIDEO

Single

OREO COWS

OREO

Food / Snacks

VML MEXICO / VML NY

Entrant Co: VML MEXICO

Mexico

ENTERTAINMENT CUT 2026

Safetynovela-Philippine-Airlines

Shortlist

ONLINE VIDEO

Single

Safetynovela

Philippine Airlines

Philippine Airlines Safety Video

BBDO Guerrero

Entrant Co: Philippine Airlines Inc.

Philippines

ENTERTAINMENT CUT 2026

The-Best-Somos-Gregarios-Telefonica-Movistar

Shortlist

ONLINE VIDEO

Single

The Best (Somos Gregarios)

Telefonica Movistar

Consumer services

VML MEXICO

Entrant Co: VML

Mexico

ENTERTAINMENT CUT 2026

The-Happiness-List-Australian-Lamb

Shortlist

ONLINE VIDEO

Single

The Happiness List

Australian Lamb

Australian Lamb

Droga5 ANZ, part of Accenture Song

Entrant Co: Droga5 ANZ, part of Accenture Song

Australia

ENTERTAINMENT CUT 2026

THE-KAPRAO-CRIMINALS-KFC-Thailand

Shortlist

ONLINE VIDEO

Single

THE KAPRAO CRIMINALS

KFC Thailand

KFC Kaprao Rice Bowl Campaign

Wolf BKK

Entrant Co: Wolf BKK

Thailand

ENTERTAINMENT CUT 2026

Five-Star-Theater-Starring-Benedict-Cumberbatch-Amazon

Shortlist

ONLINE VIDEO

Campaign

Five Star Theater Starring Benedict Cumberbatch

Amazon

Amazon/e-commerce

Amazon XCM

Entrant Co: Amazon XCM

United States

ENTERTAINMENT CUT 2026

Body-Royale-Trim-to-Win-Philips

Shortlist

DIGITAL

Single

Body Royale: Trim to Win

Philips

Male Grooming

OMD Germany GmbH

Entrant Co: OMD Germany GmbH

Germany

ENTERTAINMENT CUT 2026

Zillow-for-Warcraft-Zillow-and-World-of-Warcraft-Midnight

Shortlist

DIGITAL

Single

Zillow for Warcraft

Zillow and World of Warcraft Midnight

Zillow Homebuying Tools & WoW Midnight Launch

72andSunny | Studio Z

Entrant Co: 72andSunny

United States

ENTERTAINMENT CUT 2026

TikTok-Behind-the-Breakthrough-TikTok

Shortlist

DIGITAL

Campaign

TikTok Behind the Breakthrough

TikTok

TikTok

Happy Place

Entrant Co: Happy Place

United States

ENTERTAINMENT CUT 2026

HEATED-RIVALRY-SPAIN-MOVISTAR-PLUS

Shortlist

MOBILE

Single

HEATED RIVALRY SPAIN

MOVISTAR PLUS +

MAS QUE RIVALES

We Are Social / SocialMood

Entrant Co: We Are Social / SocialMood

Spain

ENTERTAINMENT CUT 2026

KIMERA-Bunker-for-Sale-Netflix-Spain

Shortlist

STRATEGY

Single

KIMERA Bunker for Sale

Netflix Spain

Billionaires' Bunker

Jellyfish Spain, CYW

Entrant Co: Jellyfish Spain

Spain

ENTERTAINMENT CUT 2026

Starring-GREAT-Britain-Britain-Takes-Center-Stage-VisitBritain

Shortlist

STRATEGY

Single

Starring GREAT Britain – Britain Takes Center Stage!

VisitBritain

Travel / Tourism

OMD Germany GmbH

Entrant Co: OMD Germany GmbH

Germany

ENTERTAINMENT CUT 2026

GamiFries-McDonald-s

Shortlist

PR

Single

GamiFries

McDonald's

McDonald's

Leo Manila x BBH Singapore

Entrant Co: Leo Manila x BBH Singapore

Philippines

EXPERIENCE CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

INTEGRATED

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

EXPERIENCE CUT 2026

Back-to-Kai-Tak-Cathay

Shortlist

ALTERNATIVE

Single

Back to Kai Tak

Cathay

Cathay

Leo Hong Kong

Entrant Co: Leo Hong Kong

Hong Kong

EXPERIENCE CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

ALTERNATIVE

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

EXPERIENCE CUT 2026

Curfew-Hostels-Tiger-Beer

Shortlist

ALTERNATIVE

Single

Curfew Hostels

Tiger Beer

Tiger Beer

lePub Singapore

Entrant Co: lePub Singapore

Singapore

EXPERIENCE CUT 2026

Preserved-Promos-Ziploc

Shortlist

ALTERNATIVE

Single

Preserved Promos

Ziploc

Preserved Promos

VML

Entrant Co: VML New York

United States

EXPERIENCE CUT 2026

The-Sensory-Sanctuary-GMF

Shortlist

ALTERNATIVE

Single

The Sensory Sanctuary

GMF

Insurance

Havas Play France

Entrant Co: Havas Play France

Spain

EXPERIENCE CUT 2026

Rooftop-Revival-Heineken

Shortlist

ALTERNATIVE

Campaign

Rooftop Revival

Heineken

Heineken

lePub Singapore

Entrant Co: lePub Singapore

Singapore

EXPERIENCE CUT 2026

VOICE-OF-FOOD-Ajinomoto-Co-Inc

Shortlist

ALTERNATIVE

Campaign

VOICE OF FOOD

Ajinomoto Co., Inc.

SOUNDFUL RECIPE

DENTSU INC.

Entrant Co: DENTSU INC.

Japan

EXPERIENCE CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

DIGITAL

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

EXPERIENCE CUT 2026

Play-No-Dew-Mountain-Dew

Shortlist

DIGITAL

Single

Play No Dew

Mountain Dew

Mountain Dew

BBDO Guerrero

Entrant Co: PepsiCo Philippines

Philippines

EXPERIENCE CUT 2026

The-Bound-Books-Project-The-Dawit-Isaak-Library

Shortlist

PRODUCT & PACKAGING DESIGN

Single

The Bound Books Project

The Dawit Isaak Library

The Dawit Isaak Library

BBDO Nordics

Entrant Co: BBDO Nordics

Sweden

EXPERIENCE CUT 2026

Bedtime-Donations-Royal-Society-for-Blind-Children

Shortlist

MOBILE

Single

Bedtime Donations

Royal Society for Blind Children

Bedtime Donations App

INNOCEAN Berlin

Entrant Co: INNOCEAN Berlin

Germany

EXPERIENCE CUT 2026

GamePay-Elgiganten

Shortlist

EMERGING COMMERCE

Single

GamePay

Elgiganten

Retail

Leo Stockholm

Entrant Co: Leo Stockholm

Sweden

EXPERIENCE CUT 2026

Darkminito-Netflix

Shortlist

PR

Single

Darkminito

Netflix

Wednesday 2

Monks Buenos Aires

Entrant Co: Monks

Argentina

WORK FOR GOOD CUT 2026

Blackout-Vows-by-Gabriela-Gabriela-The-National-Alliance-of-Women

Shortlist

INTEGRATED

Blackout Vows by Gabriela

Gabriela, The National Alliance of Women

Non-Profit

Dentsu Creative Philippines

Entrant Co: Dentsu Creative Philippines

Philippines

WORK FOR GOOD CUT 2026

Change-The-Compliment-Dove

Shortlist

INTEGRATED

Change The Compliment

Dove

Dove

Zulu Alpha Kilo

Entrant Co: Zulu Alpha Kilo

Canada

WORK FOR GOOD CUT 2026

The-KITA-Initiative-KITA

Shortlist

INTEGRATED

The KITA Initiative

KITA

KITA

HAVAS Ortega

Entrant Co: HAVAS Ortega

Philippines

WORK FOR GOOD CUT 2026

The-Missing-Managers-Xbox

Shortlist

INTEGRATED

The Missing Managers

Xbox

Football Manager Product Launch

McCann London

Entrant Co: McCann London

United Kingdom

WORK FOR GOOD CUT 2026

Booze-Maths-New-Zealand-Transport-Agency-Waka-Kotahi

Shortlist

TV/CINEMA

Single

Booze Maths

New Zealand Transport Agency - Waka Kotahi

Road Safety Awareness

McCann New Zealand (FCB New Zealand)

Entrant Co: McCann New Zealand (FCB New Zealand)

New Zealand

WORK FOR GOOD CUT 2026

Disability-Doesn-t-Define-Who-We-Are-Fundacja-Avalon

Shortlist

TV/CINEMA

Single

Disability Doesn't Define Who We Are

Fundacja Avalon

Fundacja Avalon

Agencja Nie Do Ogarnięcia

Entrant Co: Papaya Films

Poland

WORK FOR GOOD CUT 2026

Earworm-Shelter

Shortlist

TV/CINEMA

Single

Earworm

Shelter

Charity

Don't Panic

Entrant Co: Partizan US

United States

WORK FOR GOOD CUT 2026

Giving-Blood-Feels-Like-Canadian-Blood-Services

Shortlist

TV/CINEMA

Single

Giving Blood Feels Like

Canadian Blood Services

Canadian Blood Services

Diamond

Entrant Co: Diamond

Canada

WORK FOR GOOD CUT 2026

Interview-with-myself-Social-builder

Shortlist

TV/CINEMA

Single

Interview with myself

Social builder

Association

Saatchi & Saatchi France

Entrant Co: Saatchi & Saatchi France

France

WORK FOR GOOD CUT 2026

The-Fine-Print-Plan-International-UK

Shortlist

TV/CINEMA

Single

The Fine Print

Plan International UK

Charity

The Gate London

Entrant Co: The Gate London

United Kingdom

WORK FOR GOOD CUT 2026

The-Last-Supper-Fondazione-Giulia-Cecchettin

Shortlist

TV/CINEMA

Single

The Last Supper

Fondazione Giulia Cecchettin

Education programs

Cookies Agency

Entrant Co: Cookies Agency

Italy

WORK FOR GOOD CUT 2026

The-ugliest-sweater-Foundation-ILAS

Shortlist

TV/CINEMA

Single

The ugliest sweater

Foundation ILAS

ONG

MADE MÉXICO

Entrant Co: MADE

Mexico

WORK FOR GOOD CUT 2026

What-is-true-Fundacja-Feminoteka

Shortlist

TV/CINEMA

Single

What is true?

Fundacja Feminoteka

Fundacja Feminoteka

Kiernek Kreatywny

Entrant Co: Papaya Films

Poland

WORK FOR GOOD CUT 2026

No-more-excuses-Klopper

Shortlist

PRINT (Outdoor)

Single

No more excuses

Klopper

portable ashtray

Homerun

Entrant Co: Homerun

France

WORK FOR GOOD CUT 2026

The-Breathing-Wall-TBC-Bank-Uzbekistan

Shortlist

PRINT (Outdoor)

Single

The Breathing Wall

TBC Bank Uzbekistan

TBC Bank Uzbekistan ESG Program

FCB Almaty

Entrant Co: FCB Almaty

Kazakhstan

WORK FOR GOOD CUT 2026

The-Restless-Posters-Eletromidia

Shortlist

PRINT (Outdoor)

Single

The Restless Posters

Eletromidia

Resistant Posters

BETC HAVAS

Entrant Co: BETC HAVAS

Brazil

WORK FOR GOOD CUT 2026

Belted-Jerseys-New-Zealand-Transport-Agency-Waka-Kotahi

Shortlist

ALTERNATIVE

Single

Belted Jerseys

New Zealand Transport Agency - Waka Kotahi

Road Safety Awareness

McCann New Zealand (FCB New Zealand)

Entrant Co: McCann New Zealand (FCB New Zealand)

New Zealand

WORK FOR GOOD CUT 2026

CRASH-TEXT-AUTO-CUPRA

Shortlist

ALTERNATIVE

Single

CRASH TEXT AUTO

CUPRA

Automotive

BBDO Germany

Entrant Co: BBDO

Germany

WORK FOR GOOD CUT 2026

Scholarship-in-Books-UNIASSELVI

Shortlist

ALTERNATIVE

Single

Scholarship in Books

UNIASSELVI

Scholarships

BETC HAVAS

Entrant Co: BETC HAVAS

Brazil

WORK FOR GOOD CUT 2026

Second-Chance-Women-and-men-progressive-movement-foundation

Shortlist

ALTERNATIVE

Single

Second Chance

Women and men progressive movement foundation

women and men progressive movement foundation

BBDO Bangkok

Entrant Co: BBDO Bangkok

Thailand

WORK FOR GOOD CUT 2026

The-Art-of-Saving-Food-ACLI

Shortlist

ALTERNATIVE

Single

The Art of Saving Food

ACLI

No profit

BBDO Italy

Entrant Co: BBDO Italy

Italy

WORK FOR GOOD CUT 2026

The-Bound-Books-Project-The-Dawit-Isaak-Library

Shortlist

ALTERNATIVE

Single

The Bound Books Project

The Dawit Isaak Library

The Dawit Isaak Library

BBDO Nordics

Entrant Co: BBDO Nordics

Sweden

WORK FOR GOOD CUT 2026

Incommon-Sydney-Jewish-Museum

Shortlist

ALTERNATIVE

Campaign

Incommon

Sydney Jewish Museum

Incommon

Howatson+Company

Entrant Co: Howatson+Company

Australia

WORK FOR GOOD CUT 2026

GOOD-SHIT-PETA

Shortlist

ONLINE VIDEO

Single

GOOD SHIT

PETA

Vegan diet and one of it ́s main benefits

SAMY

Entrant Co: SAMY

Spain

WORK FOR GOOD CUT 2026

Invisible-Stain-Vanish

Shortlist

ONLINE VIDEO

Single

Invisible Stain

Vanish

Bullying Awareness

BETC HAVAS

Entrant Co: BETC HAVAS

Brazil

WORK FOR GOOD CUT 2026

Misunderstood-Tourettes-Action

Shortlist

ONLINE VIDEO

Single

Misunderstood

Tourettes Action

Charity

AML Group

Entrant Co: AML Group

United Kingdom

WORK FOR GOOD CUT 2026

The-Exam-Animal-Pol-tico

Shortlist

ONLINE VIDEO

Single

The Exam

Animal Político

Animal Político

McCann

Entrant Co: McCann

Mexico

WORK FOR GOOD CUT 2026

FireCatchers-Sapeurs-Pompiers-de-France

Shortlist

DIGITAL

Single

FireCatchers

Sapeurs-Pompiers de France

Firefighters

Havas Play France

Entrant Co: Havas Play France

Spain

WORK FOR GOOD CUT 2026

Goodnight-Light-Plenitude

Shortlist

PRODUCT & PACKAGING DESIGN

Single

Goodnight Light

Plenitude

Responsible energy consumption campaign

TBWA Italy

Entrant Co: TBWA Italy

Italy

WORK FOR GOOD CUT 2026

The-Bound-Books-Project-The-Dawit-Isaak-Library

Shortlist

PRODUCT & PACKAGING DESIGN

Single

The Bound Books Project

The Dawit Isaak Library

The Dawit Isaak Library

BBDO Nordics

Entrant Co: BBDO Nordics

Sweden

WORK FOR GOOD CUT 2026

THE-BREATHLESS-COLLECTION-MARIE-KEATING-FOUNDATION

Shortlist

PRODUCT & PACKAGING DESIGN

Single

THE BREATHLESS COLLECTION

MARIE KEATING FOUNDATION

LUNG CANCER AWARENESS

The Brill Building

Entrant Co: THE BRILL BUILDING

Ireland

WORK FOR GOOD CUT 2026

Bedtime-Donations-Royal-Society-for-Blind-Children

Shortlist

MOBILE

Single

Bedtime Donations

Royal Society for Blind Children

Bedtime Donations App

INNOCEAN Berlin

Entrant Co: INNOCEAN Berlin

Germany

WORK FOR GOOD CUT 2026

Signs-of-Pride-Redi-Yaaj-Colombia-Diversa-Colectivo-Sol-Grand-Rapids-Pride-Center-Movilh-Fundaci-n-Veintis-is-de-Diciembre-y-Prensa-Marica

Shortlist

PR

Single

Signs of Pride

Redi, Yaaj, Colombia Diversa, Colectivo Sol, Grand Rapids Pride Center, Movilh, Fundación Veintiséis de Diciembre y Prensa Marica

Non-Profit

LLYC

Entrant Co: LLYC

Spain

WORK FOR GOOD CUT 2026

Terms-and-conditions-of-being-a-girl-Ville-de-Paris

Shortlist

PR

Single

Terms and conditions of being a girl

Ville de Paris

Ville de Paris

BETC

Entrant Co: BETC

France

WORK FOR GOOD CUT 2026

Things-That-Last-Longer-Than-Paternity-Leave-The-Dad-Shift

Shortlist

PR

Single

Things That Last Longer Than Paternity Leave

The Dad Shift

Non profit organisation

Entrant Co: Sarah Lisgo & Agatha O'Neill

United Kingdom

WORK FOR GOOD CUT 2026

Women-On-Site-Emirates-Global-Aluminium-EGA

Shortlist

PR

Single

Women On Site

Emirates Global Aluminium (EGA)

B2B

Burson

Entrant Co: Burson

United States

WORK FOR GOOD CUT 2026

Vehicle-of-Hope-Caritas

Shortlist

PR

Campaign

Vehicle of Hope

Caritas

Humanitarian aid

Differ

Entrant Co: Differ

Sweden

HEALTH CUT 2026

Bills-of-Contraception-The-Coalition-for-Gender-Equality

Shortlist

INTEGRATED

Bills of Contraception

The Coalition for Gender Equality

NGO

DDB

Entrant Co: Omnicom

Romania

HEALTH CUT 2026

GATORADE-GINGA-GATORADE

Shortlist

INTEGRATED

GATORADE GINGA

GATORADE

GINGA (A KNEE INJURY PREVENTION WARM-UP)

AMPFY

Entrant Co: AMPFY

N/A

HEALTH CUT 2026

How-to-Please-a-Woman-Jontex

Shortlist

INTEGRATED

How to Please a Woman

Jontex

Female Pleasure

BETC HAVAS

Entrant Co: BETC HAVAS

Brazil

HEALTH CUT 2026

EL-7-Mujeres-MSD

Shortlist

TV/CINEMA

Single

EL 7 Mujeres

MSD

HPV prevention

Mccann Colombia

Entrant Co: Mccann Colombia

Colombia

HEALTH CUT 2026

In-the-moment-of-truth-OSDE

Shortlist

TV/CINEMA

Campaign

In the moment of truth

OSDE

Servicio - Prestadora de servicios de salud

Zurda Agency

Entrant Co: Zurda Agency

Argentina

HEALTH CUT 2026

Impara-da-chi-venuto-prima-Learn-from-those-who-came-before-Control

Shortlist

PRINT (Outdoor)

Single

Impara da chi è venuto prima - Learn from those who came before

Control

Condoms

Together SRL

Entrant Co: Together SRL

Italy

HEALTH CUT 2026

Back-Your-Body-Holland-Barrett

Shortlist

PRINT (Outdoor)

Campaign

Back Your Body

Holland & Barrett

Health and Wellness Retailer

Lucky Generals

Entrant Co: Lucky Generals

United Kingdom

HEALTH CUT 2026

Balls-for-Balls-FAQ-YOU-Borussia-Dortmund

Shortlist

ALTERNATIVE

Single

Balls for Balls

FAQ YOU & Borussia Dortmund

Testicular Cancer Action

Saint Elmo's

Entrant Co: FAQ YOU

Germany

HEALTH CUT 2026

MuSick-One-Medical-Amazon-Pharmacy

Shortlist

ALTERNATIVE

Single

MuSick

One Medical, Amazon Pharmacy

Amazon Health Services

Amazon XCM

Entrant Co: Amazon XCM

United States

HEALTH CUT 2026

The-Lost-Sense-Experience-Zurich

Shortlist

ALTERNATIVE

Single

The Lost Sense Experience.

Zurich

Insurance Services

OMD Germany GmbH

Entrant Co: OMD Germany GmbH

Germany

HEALTH CUT 2026

The-No-Board-Bupa

Shortlist

ALTERNATIVE

Single

The No Board

Bupa

Paralympics 2026 Sponsorship

2045 Agency

Entrant Co: 2045 Agency

Australia

HEALTH CUT 2026

The-Single-Breasted-Suit-Katri-Niskanen-Roosa-Nauha

Shortlist

ALTERNATIVE

Single

The Single Breasted Suit

Katri Niskanen & Roosa Nauha

Made-To-Measure service

NORD Helsinki

Entrant Co: NORD Helsinki

Finland

HEALTH CUT 2026

The-Unbearable-Blazer-Vanish

Shortlist

ALTERNATIVE

Single

The Unbearable Blazer

Vanish

Vanish

Havas London

Entrant Co: Havas London

United Kingdom

HEALTH CUT 2026

UV-Tattoo-to-Learn-ISDIN

Shortlist

ALTERNATIVE

Single

UV Tattoo to Learn

ISDIN

Sunscreen

Havas Play Spain

Entrant Co: Havas Play Spain

Spain

HEALTH CUT 2026

GOOD-SHIT-PETA

Shortlist

ONLINE VIDEO

Single

GOOD SHIT

PETA

Vegan diet and one of it ́s main benefits

SAMY

Entrant Co: SAMY

Spain

HEALTH CUT 2026

The-Mothercell-Heist-Enterogermina

Shortlist

ONLINE VIDEO

Single

The Mothercell Heist

Enterogermina

Enterogermina

BBDO Spain + MRM Spain

Entrant Co: BBDO Spain + MRM Spain

Spain

HEALTH CUT 2026

When-you-re-not-here-Whirpool

Shortlist

ONLINE VIDEO

Single

When you're not here

Whirpool

Home Appliances

VML MEXICO

Entrant Co: VML

Mexico

HEALTH CUT 2026

STRONGER-THAN-YOUR-PREJUDICE-PETA

Shortlist

ONLINE VIDEO

Campaign

STRONGER THAN YOUR PREJUDICE

PETA

Vegan diet and one of it ́s main benefits

SAMY UK

Entrant Co: SAMY UK

Spain

HEALTH CUT 2026

Feelings-To-Text-Kids-Help-Phone

Shortlist

DIGITAL

Single

Feelings To Text

Kids Help Phone

Kids Help Phone

McCANN Canada

Entrant Co: McCANN Canada

Canada

HEALTH CUT 2026

For-Hana-Sofy

Shortlist

DIGITAL

Single

For Hana

Sofy

Consumer Products

VML & Ogilvy Japan

Entrant Co: VML & Ogilvy Japan

Japan

HEALTH CUT 2026

The-Full-Picture-L-Or-al-Dermatological-Beauty

Shortlist

DIGITAL

Single

The Full Picture

L'Oréal Dermatological Beauty

L'Oréal Dermatological Beauty

McCann Paris

Entrant Co: McCann Paris

France

HEALTH CUT 2026

Drygiene-Project-Opella

Shortlist

PRODUCT & PACKAGING DESIGN

Single

Drygiene Project

Opella

Enterogermina

MRM / McCANN

Entrant Co: McCann

Mexico

HEALTH CUT 2026

THE-BREATHLESS-COLLECTION-MARIE-KEATING-FOUNDATION

Shortlist

PRODUCT & PACKAGING DESIGN

Single

THE BREATHLESS COLLECTION

MARIE KEATING FOUNDATION

LUNG CANCER AWARENESS

The Brill Building

Entrant Co: THE BRILL BUILDING

Ireland

HEALTH CUT 2026

The-95MPH-Eye-Exam-American-Optometric-Association

Shortlist

MOBILE

Single

The 95MPH Eye Exam

American Optometric Association

American Optometric Association

Edelman

Entrant Co: Edelman

United States

HEALTH CUT 2026

Killing-Me-Softly-ALS-Liga-Ligue-SLA

Shortlist

MOBILE

Campaign

Killing Me Softly

ALS Liga - Ligue SLA

NGO

Serviceplan Belgium

Entrant Co: ALS Liga

Belgium

HEALTH CUT 2026

Seat-for-Pain-Dr-Shterev-Hospital

Shortlist

STRATEGY

Single

Seat for Pain

Dr. Shterev Hospital

Endometriosis

Much Better

Entrant Co: Much Better Agency

Bulgaria

HEALTH CUT 2026

THE-BREATHLESS-COLLECTION-MARIE-KEATING-FOUNDATION

Shortlist

STRATEGY

Single

THE BREATHLESS COLLECTION

MARIE KEATING FOUNDATION

LUNG CANCER AWARENESS

The Brill Building

Entrant Co: The Brill Building

Ireland

HEALTH CUT 2026

LumpDolls-Carrefour-Tunisia

Shortlist

STRATEGY

Campaign

LumpDolls

Carrefour Tunisia

Breast cancer

Publicis Impact /Saatchi & Saatchi MEA

Entrant Co: Publicis Impact

Tunisia

HEALTH CUT 2026

The-Toothless-Brush-Fundaci-n-Sonrisas

Shortlist

PR

Single

The Toothless Brush

Fundación Sonrisas

Fundación Sonrisas

Inbrax Chile

Entrant Co: Inbrax Chile

Chile

HUMOUR CUT 2026

e-l-f-Presenta-Melisa-e-l-f-Cosmetics

Shortlist

TV/CINEMA

Single

e.l.f. Presenta: Melisa

e.l.f. Cosmetics

Glow Reviver Lip Oil

72andSunny Amsterdam

Entrant Co: 72andSunny

United States

HUMOUR CUT 2026

Good-Will-Dunkin-Dunkin

Shortlist

TV/CINEMA

Single

Good Will Dunkin'

Dunkin'

Dunkin' Iced Coffee

Artists Equity

Entrant Co: Artists Equity

United States

HUMOUR CUT 2026

This-Is-Not-A-Soft-Drink-IRN-BRU

Shortlist

TV/CINEMA

Single

This Is Not A Soft Drink

IRN-BRU

Soft Drink

Lucky Generals

Entrant Co: Lucky Generals

United Kingdom

HUMOUR CUT 2026

Andrea-Collarini-s-Balls-Dove-Men-Care

Shortlist

ALTERNATIVE

Single

Andrea Collarini’s Balls

Dove Men + Care

Deodorant

VML Argentina

Entrant Co: VML Argentina

Argentina

HUMOUR CUT 2026

GOATS-GOT-BAG-GOT-BAG

Shortlist

ALTERNATIVE

Single

GOATS GOT BAG

GOT BAG

GOT BAG

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

HUMOUR CUT 2026

Chizzalulu-Chizzalala-the-edible-brainrot-KFC-Thailand

Shortlist

ALTERNATIVE

Campaign

Chizzalulu Chizzalala, the edible brainrot

KFC Thailand

KFC Thailand

Publicis Thailand

Entrant Co: Publicis Thailand

Thailand

HUMOUR CUT 2026

Death-of-A-Salesman-Five-Star

Shortlist

ONLINE VIDEO

Single

Death of A Salesman

Five Star

Five Star

BBDO Bangkok

Entrant Co: BBDO Bangkok

Thailand

HUMOUR CUT 2026

GOATS-GOT-BAG-GOT-BAG

Shortlist

ONLINE VIDEO

Single

GOATS GOT BAG

GOT BAG

GOT BAG

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

HUMOUR CUT 2026

Operation-Make-Pamela-a-Hyyti-inen-City-of-Helsinki

Shortlist

ONLINE VIDEO

Single

Operation: Make Pamela a Hyytiäinen

City of Helsinki

City of Helsinki

United Imaginations

Entrant Co: Breakfast

Finland

HUMOUR CUT 2026

Own-It-First-Central-Department-Store

Shortlist

ONLINE VIDEO

Single

Own It First

Central Department Store

Central Midnight Sale

Wolf BKK

Entrant Co: Wolf BKK

Thailand

HUMOUR CUT 2026

The-Season-of-Gifting-Central-Department-Store

Shortlist

ONLINE VIDEO

Single

The Season of Gifting

Central Department Store

Central Midnight Sale

Wolf BKK

Entrant Co: Wolf BKK

Thailand

HUMOUR CUT 2026

Chicky-GrabMart

Shortlist

ONLINE VIDEO

Campaign

Chicky

GrabMart

GrabMart

GIGIL

Entrant Co: GIGIL

Philippines

HUMOUR CUT 2026

Five-Star-Theater-Starring-Benedict-Cumberbatch-Amazon

Shortlist

ONLINE VIDEO

Campaign

Five Star Theater Starring Benedict Cumberbatch

Amazon

Amazon/e-commerce

Amazon XCM

Entrant Co: Amazon XCM

United States

HUMOUR CUT 2026

STRONGER-THAN-YOUR-PREJUDICE-PETA

Shortlist

ONLINE VIDEO

Campaign

STRONGER THAN YOUR PREJUDICE

PETA

Vegan diet and one of it ́s main benefits

SAMY UK

Entrant Co: SAMY UK

Spain

HUMOUR CUT 2026

Get-Specific-COSENTYX

Shortlist

DIGITAL

Campaign

Get Specific

COSENTYX

COSENTYX

Biolumina

Entrant Co: Biolumina

United States

HUMOUR CUT 2026

Sauce-Redemption-KFC-THAILAND

Shortlist

PR

Single

Sauce Redemption

KFC THAILAND

KFC THAILAND

Publicis Thailand

Entrant Co: Publicis Thailand

Thailand

B2B (BUSINESS-TO-BUSINESS) 2026

Wake-Up-with-CrAIg-AT-T-Business

Shortlist

INTEGRATED

Wake Up with CrAIg

AT&T Business

AT&T Business

West BBDO & Critical Mass

Entrant Co: Critical Mass

Canada

B2B (BUSINESS-TO-BUSINESS) 2026

Full-Check-Up-Mercedes-Benz-Trucks

Shortlist

ALTERNATIVE

Single

Full Check-Up

Mercedes-Benz Trucks

Drivers’ Check-up

BETC HAVAS

Entrant Co: BETC HAVAS

Brazil

B2B (BUSINESS-TO-BUSINESS) 2026

T-Rex-Leather-Lab-Growth-Leather

Shortlist

ALTERNATIVE

Single

T-Rex Leather

Lab-Growth Leather

T-Rex Leather

VML Paris

Entrant Co: VML Paris

France

B2B (BUSINESS-TO-BUSINESS) 2026

We-Trust-In-Kids-LEGO-Education

Shortlist

ONLINE VIDEO

Single

We Trust In Kids

LEGO Education

LEGO® Education Computer Science & AI Literacy

Edelman

Entrant Co: Edelman

United States

B2B (BUSINESS-TO-BUSINESS) 2026

Kween-Yasmin-Canva-Pro

Shortlist

DIGITAL

Single

Kween Yasmin

Canva Pro

Canva Pro

GIGIL

Entrant Co: GIGIL

Philippines

B2B (BUSINESS-TO-BUSINESS) 2026

T-Rex-Leather-Lab-Growth-Leather

Shortlist

PR

Single

T-Rex Leather

Lab-Growth Leather

T-Rex Leather

VML Paris

Entrant Co: VML Paris

France

PHARMA CUT 2026

EL-7-Mujeres-MSD

Shortlist

TV/CINEMA

Single

EL 7 Mujeres

MSD

HPV prevention

Mccann Colombia

Entrant Co: Mccann Colombia

Colombia

PHARMA CUT 2026

Get-Specific-COSENTYX

Shortlist

ONLINE VIDEO

Campaign

Get Specific

COSENTYX

COSENTYX

Biolumina

Entrant Co: Biolumina

United States

INNOVATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

INTEGRATED

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

INNOVATION CUT 2026

The-Breathing-Wall-TBC-Bank-Uzbekistan

Shortlist

PRINT (Outdoor)

Single

The Breathing Wall

TBC Bank Uzbekistan

TBC Bank Uzbekistan ESG Program

FCB Almaty

Entrant Co: FCB Almaty

Kazakhstan

INNOVATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

ALTERNATIVE

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

INNOVATION CUT 2026

Fries-Compensation-KFC

Shortlist

ALTERNATIVE

Single

Fries Compensation

KFC

Fries

Arena Media and PS21

Entrant Co: Arena Media Spain

Spain

INNOVATION CUT 2026

Kia-Soundscapes-Kia

Shortlist

ALTERNATIVE

Single

Kia Soundscapes

Kia

Kia EV9

INNOCEAN Berlin

Entrant Co: INNOCEAN Berlin

Germany

INNOVATION CUT 2026

T-Rex-Leather-Lab-Growth-Leather

Shortlist

ALTERNATIVE

Single

T-Rex Leather

Lab-Growth Leather

T-Rex Leather

VML Paris

Entrant Co: VML Paris

France

INNOVATION CUT 2026

Samsung-Sleep-Self-Samsung

Shortlist

ONLINE VIDEO

Single

Samsung Sleep Self

Samsung

Samsung Galaxy Ring

Cheil Germany GmbH

Entrant Co: Cheil Germany GmbH

Germany

INNOVATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

DIGITAL

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

INNOVATION CUT 2026

Feelings-To-Text-Kids-Help-Phone

Shortlist

DIGITAL

Single

Feelings To Text

Kids Help Phone

Kids Help Phone

McCANN Canada

Entrant Co: McCANN Canada

Canada

INNOVATION CUT 2026

Streets-speak-Yandex-Search

Shortlist

DIGITAL

Single

Streets speak

Yandex Search

Yandex Search

SEED

Entrant Co: SEED

Kazakhstan

INNOVATION CUT 2026

Zillow-for-Warcraft-Zillow-and-World-of-Warcraft-Midnight

Shortlist

DIGITAL

Single

Zillow for Warcraft

Zillow and World of Warcraft Midnight

Zillow Homebuying Tools & WoW Midnight Launch

72andSunny | Studio Z

Entrant Co: 72andSunny

United States

INNOVATION CUT 2026

The-Fran-Boys-with-love-Franui

Shortlist

DIGITAL

Campaign

The Fran Boys, with love.

Franui

Food

Josiane

Entrant Co: Josiane

France

INNOVATION CUT 2026

TikTok-Timestamp-Haaga-Helia-University-of-Applied-Sciences

Shortlist

DIGITAL

Campaign

TikTok Timestamp

Haaga-Helia University of Applied Sciences

Journalism studies

NoA | Bob the Robot

Entrant Co: NoA | Bob the Robot

Finland

INNOVATION CUT 2026

Drygiene-Project-Opella

Shortlist

PRODUCT & PACKAGING DESIGN

Single

Drygiene Project

Opella

Enterogermina

MRM / McCANN

Entrant Co: McCann / MRM

Mexico

INNOVATION CUT 2026

T-Rex-Leather-Lab-Grown-Leather-Ltd-and-The-Organoid-Company

Shortlist

PRODUCT & PACKAGING DESIGN

Single

T-Rex Leather

Lab-Grown Leather Ltd. and The Organoid Company

T-Rex Leather

VML

Entrant Co: VML Paris

United States

INNOVATION CUT 2026

ArtFair-Bria-AI

Shortlist

EMERGING COMMERCE

Single

ArtFair

Bria AI

Ethical AI Art Platform

Publicis London

Entrant Co: Publicis London

United Kingdom

INNOVATION CUT 2026

GamePay-Elgiganten

Shortlist

EMERGING COMMERCE

Single

GamePay

Elgiganten

Retail

Leo Stockholm

Entrant Co: Leo Stockholm

Sweden

INNOVATION CUT 2026

From-Gate-to-Plate-How-Hyperlocal-Targeting-Made-Store-Conversion-Measurable-McDonald-s

Shortlist

STRATEGY

Single

From Gate to Plate: How Hyperlocal Targeting Made Store Conversion Measurable

McDonald's

System Catering

OMD Germany GmbH

Entrant Co: OMD Germany GmbH

Germany

INNOVATION CUT 2026

GamiFries-McDonald-s

Shortlist

PR

Single

GamiFries

McDonald's

McDonald's

Leo Manila x BBH Singapore

Entrant Co: Leo Manila x BBH Singapore

Philippines

MEDIA CUT 2026

Kung-Fries-McDonald-s

Shortlist

INTEGRATED

Kung Fries

McDonald's

McDonald's Fries

Leo Taiwan

Entrant Co: Leo Taiwan

Taiwan

MEDIA CUT 2026

The-Little-Printer-that-printed-its-own-billboard-HP-Smart-Tank

Shortlist

PRINT (Outdoor)

Single

The Little Printer that printed its own billboard

HP Smart Tank

HP Smart Tank

Edelman

Entrant Co: Edelman

United Kingdom

MEDIA CUT 2026

Andrea-Collarini-s-Balls-Dove-Men-Care

Shortlist

ALTERNATIVE

Single

Andrea Collarini’s Balls

Dove Men + Care

Deodorant

VML Argentina

Entrant Co: VML Argentina

Argentina

MEDIA CUT 2026

CRASH-TEXT-AUTO-CUPRA

Shortlist

ALTERNATIVE

Single

CRASH TEXT AUTO

CUPRA

Automotive

BBDO Germany

Entrant Co: BBDO

Germany

MEDIA CUT 2026

McDelivery-Speed-Camera-Ads-McDonald-s

Shortlist

ALTERNATIVE

Single

McDelivery® Speed Camera Ads

McDonald’s

McDelivery®

Scholz & Friends

Entrant Co: Scholz & Friends

Germany

MEDIA CUT 2026

Show-Your-Colours-The-World-s-First-Rainbow-Solar-Plant-LichtBlick-SE

Shortlist

ALTERNATIVE

Single

Show Your Colours: The World’s First Rainbow Solar Plant

LichtBlick SE

Renewable Energies

LichtBlick Brand Team

Entrant Co: LichtBlick SE

Germany

MEDIA CUT 2026

The-Art-of-Saving-Food-ACLI

Shortlist

ALTERNATIVE

Single

The Art of Saving Food

ACLI

no profit

BBDO Italy

Entrant Co: BBDO Italy

Italy

MEDIA CUT 2026

UV-Tattoo-to-Learn-ISDIN

Shortlist

ALTERNATIVE

Single

UV Tattoo to Learn

ISDIN

Sunscreen

Havas Play Spain

Entrant Co: Havas Play Spain

Spain

MEDIA CUT 2026

Rooftop-Revival-Heineken

Shortlist

ALTERNATIVE

Campaign

Rooftop Revival

Heineken

Heineken

lePub Singapore

Entrant Co: lePub Singapore

Singapore

MEDIA CUT 2026

Double-Deal-Reviews-IKEA-Mexico

Shortlist

DIGITAL

Single

Double Deal Reviews

IKEA Mexico

Furniture

Havas HOY Mexico

Entrant Co: Havas HOY

Mexico

MEDIA CUT 2026

FireCatchers-Sapeurs-Pompiers-de-France

Shortlist

DIGITAL

Single

FireCatchers

Sapeurs-Pompiers de France

Firefighters

Havas Play France

Entrant Co: Havas Play France

Spain

MEDIA CUT 2026

Goodnight-Light-Plenitude

Shortlist

PRODUCT & PACKAGING DESIGN

Single

Goodnight Light

Plenitude

Responsible energy consumption campaign

TBWA Italy

Entrant Co: TBWA Italy

Italy

MEDIA CUT 2026

Best-Seller-Comments-Citadel-Editorial-Group

Shortlist

MOBILE

Single

Best Seller Comments

Citadel Editorial Group

Classic Books

BETC HAVAS

Entrant Co: BETC HAVAS

Brazil

MEDIA CUT 2026

GamiFries-McDonald-s

Shortlist

PR

Single

GamiFries

McDonald's

McDonald's

Leo Manila x BBH Singapore

Entrant Co: Leo Manila x BBH Singapore

Philippines

MEDIA CUT 2026

The-KitKat-Heist-KitKat

Shortlist

PR

Single

The KitKat Heist

KitKat

Kitkat

VML

Entrant Co: VML UK

United States

MEDIA CUT 2026

Top-of-Ranch-From-Neu-Wulmstorf-to-Times-Square-Zum-Dorfkrug

Shortlist

PR

Single

Top of Ranch: From Neu Wulmstorf to Times Square

Zum Dorfkrug

Ranch Dressing

Weischer.OOH x pilot Berlin

Entrant Co: Weischer.OOH x pilot Berlin

Germany

EFFECTIVENESS CUT 2026

A-Masterpiece-of-Japanese-Harmony-Hibiki

Shortlist

INTEGRATED

A Masterpiece of Japanese Harmony

Hibiki

Whisky

Lure Media GmbH

Entrant Co: Lure Media GmbH

Germany

EFFECTIVENESS CUT 2026

Darkminito-Netflix

Shortlist

ALTERNATIVE

Single

Darkminito

Netflix

Wednesday 2

Monks Buenos Aires

Entrant Co: Monks

Argentina

EFFECTIVENESS CUT 2026

Double-Deal-Reviews-IKEA-Mexico

Shortlist

DIGITAL

Single

Double Deal Reviews

IKEA Mexico

Furniture

Havas HOY Mexico

Entrant Co: Havas HOY

Mexico

EFFECTIVENESS CUT 2026

Sneaker-Cam-Mercado-Libre

Shortlist

STRATEGY

Single

Sneaker Cam

Mercado Libre

E-Commerce

Monks Buenos Aires

Entrant Co: Monks Buenos Aires

Argentina

EFFECTIVENESS CUT 2026

Lobos-Social-Lobos1707

Shortlist

STRATEGY

Campaign

Lobos Social

Lobos1707

Spirits/Beverage

Hudson Rouge, A VML Company

Entrant Co: Hudson Rouge, A VML Company

United States

EFFECTIVENESS CUT 2026

McNugget-Caviar-McDonald-s

Shortlist

PR

Single

McNugget Caviar

McDonald's

McDonald's McNuggets

Golin

Entrant Co: Golin

United States

MOMENTS CUT 2026

Look-for-the-Leaf-Maple-Leaf-Foods

Shortlist

INTEGRATED

Look for the Leaf

Maple Leaf Foods

Canadian-made grocery products

No Fixed Address

Entrant Co: No Fixed Address

Canada

MOMENTS CUT 2026

The-Dr-Pepper-Jingle-Dr-Pepper

Shortlist

TV/CINEMA

Single

The Dr Pepper Jingle

Dr Pepper

Beverages

Deutsch

Entrant Co: Deutsch

United States

MOMENTS CUT 2026

Sheep-happens-PENNY

Shortlist

ALTERNATIVE

Single

Sheep happens

PENNY

Supermarket

Saint Elmo's, charles & charlotte

Entrant Co: PENNY

Germany

MOMENTS CUT 2026

The-Forgotten-Rooster-Renault

Shortlist

ALTERNATIVE

Single

The Forgotten Rooster

Renault

Renault

Havas Play France

Entrant Co: Havas Play France

France

MOMENTS CUT 2026

Rooftop-Revival-Heineken

Shortlist

ALTERNATIVE

Campaign

Rooftop Revival

Heineken

Heineken

lePub Singapore

Entrant Co: lePub Singapore

Singapore

MOMENTS CUT 2026

Operation-Make-Pamela-a-Hyyti-inen-City-of-Helsinki

Shortlist

ONLINE VIDEO

Single

Operation: Make Pamela a Hyytiäinen

City of Helsinki

City of Helsinki

United Imaginations

Entrant Co: Breakfast

Finland

MOMENTS CUT 2026

Five-Star-Theater-Starring-Benedict-Cumberbatch-Amazon

Shortlist

ONLINE VIDEO

Campaign

Five Star Theater Starring Benedict Cumberbatch

Amazon

Amazon/e-commerce

Amazon XCM

Entrant Co: Amazon XCM

United States

MOMENTS CUT 2026

The-Password-Heist-Leroy-Merlin

Shortlist

DIGITAL

Single

The Password Heist

Leroy Merlin

Leroy Merlin

BETC / BETC Fullsix

Entrant Co: BETC

France

MOMENTS CUT 2026

The-KitKat-Heist-KitKat

Shortlist

DIGITAL

Campaign

The KitKat Heist

KitKat

KitKat

VML UK

Entrant Co: VML UK

United Kingdom

MOMENTS CUT 2026

The-Bound-Books-Project-The-Dawit-Isaak-Library

Shortlist

PRODUCT & PACKAGING DESIGN

Single

The Bound Books Project

The Dawit Isaak Library

The Dawit Isaak Library

BBDO Nordics

Entrant Co: BBDO Nordics

Sweden

MOMENTS CUT 2026

23-HOUR-PLAY-PWHL

Shortlist

PR

Single

23 HOUR PLAY

PWHL

Service

john st.

Entrant Co: john st.

Canada

MOMENTS CUT 2026

The-Bound-Books-Project-The-Dawit-Isaak-Library

Shortlist

PR

Single

The Bound Books Project

The Dawit Isaak Library

The Dawit Isaak Library

BBDO Nordics

Entrant Co: BBDO Nordics

Sweden

MOMENTS CUT 2026

The-KitKat-Heist-KitKat

Shortlist

PR

Campaign

The KitKat Heist

KitKat

KitKat

VML UK

Entrant Co: VML UK

United Kingdom

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