Winners

Gerety Awards 2026

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INNOVATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

INTEGRATED

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

INNOVATION CUT 2026

The-Breathing-Wall-TBC-Bank-Uzbekistan

Shortlist

PRINT (Outdoor)

Single

The Breathing Wall

TBC Bank Uzbekistan

TBC Bank Uzbekistan ESG Program

FCB Almaty

Entrant Co: FCB Almaty

Kazakhstan

INNOVATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

ALTERNATIVE

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

INNOVATION CUT 2026

Fries-Compensation-KFC

Shortlist

ALTERNATIVE

Single

Fries Compensation

KFC

Fries

Arena Media and PS21

Entrant Co: Arena Media Spain

Spain

INNOVATION CUT 2026

Kia-Soundscapes-Kia

Shortlist

ALTERNATIVE

Single

Kia Soundscapes

Kia

Kia EV9

INNOCEAN Berlin

Entrant Co: INNOCEAN Berlin

Germany

INNOVATION CUT 2026

T-Rex-Leather-Lab-Growth-Leather

Shortlist

ALTERNATIVE

Single

T-Rex Leather

Lab-Growth Leather

T-Rex Leather

VML Paris

Entrant Co: VML Paris

France

INNOVATION CUT 2026

Samsung-Sleep-Self-Samsung

Shortlist

ONLINE VIDEO

Single

Samsung Sleep Self

Samsung

Samsung Galaxy Ring

Cheil Germany GmbH

Entrant Co: Cheil Germany GmbH

Germany

INNOVATION CUT 2026

COVERT-RECRUITER-FRENCH-ARMY-HUMAN-RESOURCES-DIRECTORATE

Shortlist

DIGITAL

Single

COVERT RECRUITER

FRENCH ARMY HUMAN RESOURCES DIRECTORATE

CYBER RECRUITMENT

DENTSU CREATIVE France

Entrant Co: DENTSU CREATIVE France

France

INNOVATION CUT 2026

Feelings-To-Text-Kids-Help-Phone

Shortlist

DIGITAL

Single

Feelings To Text

Kids Help Phone

Kids Help Phone

McCANN Canada

Entrant Co: McCANN Canada

Canada

INNOVATION CUT 2026

Streets-speak-Yandex-Search

Shortlist

DIGITAL

Single

Streets speak

Yandex Search

Yandex Search

SEED

Entrant Co: SEED

Kazakhstan

INNOVATION CUT 2026

Zillow-for-Warcraft-Zillow-and-World-of-Warcraft-Midnight

Shortlist

DIGITAL

Single

Zillow for Warcraft

Zillow and World of Warcraft Midnight

Zillow Homebuying Tools & WoW Midnight Launch

72andSunny | Studio Z

Entrant Co: 72andSunny

United States

INNOVATION CUT 2026

The-Fran-Boys-with-love-Franui

Shortlist

DIGITAL

Campaign

The Fran Boys, with love.

Franui

Food

Josiane

Entrant Co: Josiane

France

INNOVATION CUT 2026

TikTok-Timestamp-Haaga-Helia-University-of-Applied-Sciences

Shortlist

DIGITAL

Campaign

TikTok Timestamp

Haaga-Helia University of Applied Sciences

Journalism studies

NoA | Bob the Robot

Entrant Co: NoA | Bob the Robot

Finland

INNOVATION CUT 2026

Drygiene-Project-Opella

Shortlist

PRODUCT & PACKAGING DESIGN

Single

Drygiene Project

Opella

Enterogermina

MRM / McCANN

Entrant Co: McCann / MRM

Mexico

INNOVATION CUT 2026

T-Rex-Leather-Lab-Grown-Leather-Ltd-and-The-Organoid-Company

Shortlist

PRODUCT & PACKAGING DESIGN

Single

T-Rex Leather

Lab-Grown Leather Ltd. and The Organoid Company

T-Rex Leather

VML

Entrant Co: VML Paris

United States

INNOVATION CUT 2026

ArtFair-Bria-AI

Shortlist

EMERGING COMMERCE

Single

ArtFair

Bria AI

Ethical AI Art Platform

Publicis London

Entrant Co: Publicis London

United Kingdom

INNOVATION CUT 2026

GamePay-Elgiganten

Shortlist

EMERGING COMMERCE

Single

GamePay

Elgiganten

Retail

Leo Stockholm

Entrant Co: Leo Stockholm

Sweden

INNOVATION CUT 2026

From-Gate-to-Plate-How-Hyperlocal-Targeting-Made-Store-Conversion-Measurable-McDonald-s

Shortlist

STRATEGY

Single

From Gate to Plate: How Hyperlocal Targeting Made Store Conversion Measurable

McDonald's

System Catering

OMD Germany GmbH

Entrant Co: OMD Germany GmbH

Germany

INNOVATION CUT 2026

GamiFries-McDonald-s

Shortlist

PR

Single

GamiFries

McDonald's

McDonald's

Leo Manila x BBH Singapore

Entrant Co: Leo Manila x BBH Singapore

Philippines

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